Module 10: Cisco SMB Support Assistant

Overcoming Objections

When discussing any support program, it is natural for customers to have objections. Objections about service and support stem from a lack of understanding of the service being provided or from negative experiences a customer may have had in the past.

We will cover these three common objections in this module:

		The customer has a limited budget.
		The customer has an experienced IT team and doesn’t believe that the IT team will require support.
		The customer believes that the Cisco warranty will provide sufficient coverage.

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