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Tutorial Title
 
1 Cisco Service Expert Program Curriculum Overview
Introduction
What is Cisco Service Expert Program?
Risks Without Service
What Will I Learn?
Navigation
Cisco Service Expert Program
Evaluation
Summary
2 The Importance of Service
3 Cisco.com Online Tools and Resources
4 Technical Assistance
5 Software Support
6 Hardware Replacement
7 Technical Support Service
Portfolio
8 Partner Technical Support Services
9 The Value Selling Approach
10 Cisco SMB Support Assistant
11 Sales Tools and Processes
  12 Business Tools and Processess
  13 Next Steps
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Module 1: Cisco Service Expert Program Curriculum Overview

Do I Incur Any Risks by Not Promoting Service?

Many of today’s global corporations are also recognizing a need to deliver portfolios to their customers that are less product-focused and more solution-focused. The goal is to increase the service to product mix.

As the number of players offering technical products and services in the market increases, many customers are beginning to look for organizations that:

  View their customers as long-term partners – whose relationships and perceptions are important to them.
  Offer a quality product along with services as a total solution.
  Provide them with the service, support, and individualized attention they need to be successful.
  Proactively work with them to troubleshoot problems – and who are there for them when things go wrong.

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