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Tutorial Title
 
1 Cisco Service Expert Program Overview
2 The Importance of Service
Introduction
Why Sell Service?
Customer Satisfaction
Warranty vs. Service
What is a Cisco Warranty?
Cisco Warranty Programs
Warranty Scenarios
Value of Service
Review Questions
Summary
3 Cisco.com Online Tools and Resources
4 Technical Assistance
5 Software Support
6 Hardware Replacement
7 Technical Support Service Portfolio
8 Partner Technical Support Services
9 The Value Selling Approach
10 Cisco SMB Support Assistant
11 Sales Tools and Processes
12 Business Tools and Processess
13 Next Steps
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Module 2: The Importance of Service

Introduction

At Cisco Systems, the life cycles of our equipment and network capabilities are extended with the additions of service contracts that focus on providing customers with the service and support needed to keep their networks functioning at peak performance.

To meet customer needs and expectations in today’s challenging economy, Cisco provides customers with a portfolio of service offerings that accelerates their success. The Cisco Service portfolio includes Cisco Advisory Services, Cisco Advanced Services, and Technical Support Services. Move your mouse over each offering on the graphic on the right side of this page for a brief description of each service.

As a Cisco partner or reseller, these four technical support services components can either be offered in addition to your own value added services or resold under the Cisco Branded Services program to your end customer.

You are going to learn more about these technical support service components in the subsequent models within this course. The remainder of this module is going to focus on the value and importance of selling service contracts to your customers.

Move your mouse over each service in the graphic below to view information about each one.

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