31st July 07

Cisco launches Select Certification Program for SMB Partners

To add 600 partners specifically certified to cater to SMB customers

Mumbai, July 31, 2007 - As part of its thrust to grow its leadership position in the small and medium-sized business (SMB) market in the country, Cisco today announced the launch of ‘Select Certification’ as part of its award-winning Cisco® Channel Partner Program. This new certification will differentiate, recognize and reward Cisco channel partners that have a focused business practice selling into this market.

Cisco SMB Class solutions provide proven technology solutions and comprehensive services to help small and medium businesses build secure, reliable and flexible networks that can scale as their companies grow. The program has been designed to focus on training and skill development and offers certification to indicate partners’ competence in selling and deploying these solutions. Select will also enable registered partners to move up the stringent certification levels depending on the enhancement of skills and competencies and their ability to add greater value to customers.

Commenting on the new initiative, Avinash Purwar, Vice President, Channels, Cisco India & SAARC says, “As SMBs increasingly adopt networking technologies, it is imperative for us to renew our channel focus on this rapidly growing market. With this certification, we will create a pool of Select Certified partners who will be equipped to respond to the heightened demands of customers in the SMB market. This will also include knowledgeable networking professionals capable of consulting, design and deployment of Cisco SMB Class solutions.”

Partners registered under this program gain eligibility to earn Opportunity Incentive Program (OIP) rewards and to sell Cisco Smart Care Services, in addition to being branded a Cisco Select Certified Partner. The certification is currently available to all Cisco Partners, who want to enter the burgeoning SMB market or reseller partners who want to graduate to the next certification level. With this, for the first time, it is possible for partners to carry more than one certification in the market, simultaneously. Partners who achieve the Select certification will be listed on the Cisco Partner Locator so that they are easily identifiable by customers.

About Cisco
Cisco, (NASDAQ: CSCO), is the worldwide leader in networking that transforms how people connect, communicate and collaborate. Information about Cisco can be found at For ongoing news, please go to equipment in India is supplied by Cisco Systems International BV, a wholly owned subsidiary of Cisco Systems, Inc.

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Cisco, the Cisco logo, Cisco Systems, and the Cisco Systems logo are registered trademarks or trademarks of Cisco Systems, Inc. and/or its affiliates in the United States and certain other countries. All other trademarks mentioned in this document are the property of their respective owners. The use of the word partner does not imply a partnership relationship between Cisco and any other company. This document is Cisco Public Information.

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Cisco Systems India Pvt. Ltd

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