Overview of Cisco Spaces
Cisco Spaces is a multichannel engagement platform that enables you to connect, know, and engage with visitors at their physical business locations. It covers various verticals of business such as retail, manufacturing, hospitality, healthcare, education, financial services, enterprise workspaces, and so on. Cisco Spaces also provides solutions for monitoring and managing the assets in your premises.
The following are the major features of Cisco Spaces:
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A common platform for managing visitor engagements, assets and resources, and beacons.
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A single setup section to complete all the platform setups.
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Support to display promotions and offers to the customers connecting to your SSIDs.
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Support to target the customers individually or as a group based on their location, tag, visit frequency, visit duration, and so on using rules.
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Support to engage with multiple wireless networks simultaneously.
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Provision to view your business performance.
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App to create captive portals, and to display them to the customers based on rules.
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App to send notifications to the customers when they are in your business premises.
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App to inform the employees when customers are near your business premises.
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App to group the customers, and create tags.
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Provision to add third party partner apps.
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Support to import location hierarchy in the same structure as in your wireless network.
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Provision to create Cisco Spaces users with different privileges and location access.
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Provision to monitor the performance status of Cisco Spaces and its apps and latencies.
In the ABC shopping mall, to get free Wi-Fi, the customers must connect to an SSID once they enter the mall. ABC wanted to provide a personalized experience to each customer who connects to the Wi-Fi based on their purchase history and visit frequency. After installing Cisco Spaces, ABC could collect the Wi-Fi user’s details through the captive portals, and utilize these details to send notifications to the customers regarding the offers and services available to them. The customers once connected to the Wi-Fi are taken to a captive portal, where they are provided with an option to register themselves by filling in details such as name, e-mail address, telephone number, and so on. This information captured is stored in Cisco Spaces. When customers re-visit the mall, promotional offers are sent to the customers through SMS, or e-mail.
Cisco Spaces can also be configured to notify business users such as employees regarding customer activities. For example, you can identify and tag repeat customers as platinum members on Cisco Spaces dashboard. When a platinum customer enters a restaurant and their device is detected by a wireless access point, the restaurant representatives would receive alerts on their devices and can provide personalized services to the customer.