The Cisco Customer Loyalty Program is our way to reward loyal customers for purchasing Cisco products and services. Rewards are based on the amount spent on a customer’s purchases.
Loyalty customers are awarded CLCs based on three-year average net product and service bookings. Once awarded, CLCs are valid for one year.
The following Cisco Loyalty Program Award Tier Table shows how the amount of bookings correlates to Cisco Learning Credit quarterly and annual awards. Customer tiering is re-evaluated each year during the first quarter of Cisco’s fiscal year to determine tier-level changes.
| Tier Level | 3 FY Avg Customer Bookings | Quarterly CLC Awards | Annual CLC Awards |
|---|---|---|---|
| 1 | $1M to $10M | 75 | 300 |
| 2 | >$10M to $25M | 125 | 500 |
| 3 | >$25M to $50M | 200 | 800 |
| 4 | >$50M to $100M | 575 | 2300 |
| 5 | Over $100M | 1,175 | 4,700 |
Active accounts will receive awards during the third month of each Cisco fiscal quarter. You can refer to the table below to see planned award distributions for each quarter.
Cisco fiscal year:
| Q1 (Aug - Oct) | Q2 (Nov - Jan) | Q3 (Feb - Apr) | Q4 (May - Jul) | |
|---|---|---|---|---|
| Award month | October | January | April | July |
