The Reports section in the CMX Engage is completely revamped. The CMX Engage now provides the following type of reports:
Device Onboarding -The Device Onboarding report provides information about the devices that have connected to your SSIDs from the selected location during the specified period. This section includes the count of unique devices connected to the SSIDs, unique devices viewed the captive portals, unique devices that clicked the menu buttons, and the unique devices for which the internet is provisioned. The Report also includes the daily trend for new and returning devices, Menu Button clicks in the captive portals, and the clicks for “Promotion and Offers” menu buttons.
Customer Acquisition -This report provides insights on the unique customers identified newly from the selected location during the specified period, and the data (personal and demographic) collected from the identified customers. The report includes the count of new customers identified, and count of newly identified customers who have opted in and completed the Data Capture form. Also, the daily trend of customer acquisition, and the count of personal data such as phone number, e-mail ID that are captured from the customers are shown in this report. This report also provides the country, language, and gender count of the customers.
Visitor Behavior -The Visitor Behavior report shows the behavior of the visitors in the specified location such as the time the visitors spent in the locations, the day of the week with number of visits, and so on. The report shows the count for new visitors, returning visitors, total visitors and visits, average dwell time, and total time spent by visitors. The report also includes the daily trend for new and returning visitors, daily trend of visits, dwell time distribution details, tags created, and the Profile Rule reports.
Visitor Engagement - The Visitor Engagement report shows the count of engagements with the visitors based on the Engagement Rule you have configured. This report includes total engagements during the selected period, and engagements through various notification modes such as SMS, E-mail, and push notifications. This report also includes daily trend of engagements, and Engagement Rule reports.
Right Now - No enhancement is made for this section. The Right Now report displays the information of the visitors currently present at your locations.
GDPR-Age Gating Support
The CMX Engage dashboard now supports Age gating. This feature enables you to restrict customers below certain age accessing the internet through your captive portals.
To support this feature, in the captive portal, a “Enable Age Gating” check box is added to the “Terms and Conditions” window. If the “Enable Age Gating” check box is selected, an “Age Gating Type” area appears with the following radio buttons:
- Strict Mode : If you choose this option, during customer acquisition, the customer has to specify the month and year of the birth to access the internet. If the customer provides the age as less than 16, an alert message is shown, and the customer cannot proceed further to access the internet. However, the customer will be provided an option to change the age, if required.
- Moderate Mode : If you choose this option, during customer acquisition, the customer has to acknowledge that the age is 16 or above to proceed further.
T&C 2-Click Support
The CMX Engage dashboard now supports “T&C 2-click”. If “T&C 2-click” is enabled for a portal, in addition to the current “Accept Terms and Continue” button, there will a check box adjacent to the T&C link, which the customer has to check to proceed further.
To support this feature, in the captive portal, a “User Accepts Terms in” area is added to the “Terms and Conditions” window with the following radio buttons:
- 1-Click - Only the “Terms and Conditions” link is displayed in the captive portal.
- 2-Click - A check box also appears with the “Terms and Conditions” link in the captive portal. The customer has to select the check box to accept the “Terms and Conditions”.