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Case Study: Santana Row

Revolutionizing the customer experience

With Connected Mobile Experiences (CMX), Santana Row has transformed how customers live, work, and play on its properties. Thanks to Cisco Digital Network Architecture (Cisco DNA) and the CMX Cloud, customers are connected wherever they may venture.

Summary

Challenges

  • Connect and engage with customers
  • Discover valuable insights with Wi-Fi and location analytics
  • Increase revenue opportunities for Santana Row retailers

Solutions

Results

  • Securely and seamlessly connects customers to the network
  • Provided access to real-time insights about visitors to Santana Row properties
  • Improved Wi-Fi access everywhere

What they're saying

"We need to make sure that our properties stay a very enhanced, exciting experience and bring in the right traffic to our retailers and restaurants."

Collette Navarrette, Director of Marketing, Federal Realty Investment Trust

Who is Santana Row?

Industry: Retail and Real Estate
Location: San Jose, California