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Module 2: Value of Service to the Partner
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Benefits to the Partner of Selling Service

Increased profitability

Increased profitability from services can affect the valuation of your company. One approach known as “Return on Working Capital” or ROWC demonstrates the impact that service sales has on your company’s bottom line. For more information, contact your Cisco Service Account Manager.

Closer relationship to customers

Another benefit to selling service is that it lets you get closer to your customers. You will be better able to understand what is going on in their network and to be more involved with the customer’s day-to-day operations. This provides for a better opportunity to understand future plans and directions.

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