FAQs
Q: What is Cisco announcing?
A: Cisco is announcing its intent to acquire Smartlook Inc, s.r.o., a privately held enterprise software company headquartered in Brno, Czech Republic.
Q: Why did Cisco choose Smartlook?
A: Smartlook will deliver even more value to Cisco AppDynamics and the Full-Stack Observability Digital Experience Monitoring (DEM) solution with new user experience insights, analytics, and troubleshooting capabilities, enabling comprehensive visibility into end-user digital behavior across web and mobile platforms.
Q: Why is now the right time to acquire Smartlook?
A: Demand for digital experience monitoring has surged as the pandemic pushed businesses to prioritize a digital-first approach via web and mobile. Real user monitoring is helping businesses to continue optimizing their customer's experience and improve business outcomes in the post-pandemic era.
Q: What product gaps is Cisco trying to address with this acquisition?
A: Cisco will strengthen our current digital experience monitoring capabilities with session recording and replay and user experience heatmaps that will allow companies to further optimize the customer experience and improve business outcomes.