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Collaboration for Retail

Give customers real-time choices

Use collaboration technology to bring your teams together to better serve customers and run the business. Whether on the retail store floor or in the back office, collaborative teams can move more quickly and be more responsive to customers. Collaboration tools, like video conferencing, accelerate decision making by reducing travel time. Omnichannel-centric teams produce predictive analytics that streamline inventories, increase sales, and build brand loyalty by offering better choices.

Retailers and shoppers embrace technology

Consumers want products and services tailored to their preferences. To satisfy shoppers, retailers rely on collaboration that helps teams meet goals at each stage, from streamlining supply chains to improving point-of-sale. Collaboration solutions like videoconferencing can reduce costs and differentiate retailers.

  • 54%
    of retailers say omnichannel initiatives are top priorities

    Gartner, 2018
  • 67%
    of shoppers prefer retailers that offer mobile technology

    SOTI, 2018
  • 58%
    of shoppers say technology improves their experience

    PlanetRetail, 2017

What’s Inside

Consumers expect integration

As consumers move to and from different devices, including desktop computers, laptops, and mobile phones, they expect omnichannel options with seamless integration.

Collaboration unifies teams

Most shoppers use technology to make purchasing decisions. Retailers use collaboration tools like video conferencing and whiteboarding to train sales associates.

Video enhances meetings

Satisfying today’s digital-savvy consumers requires collaboration. Videoconferencing allows retail teams and partners to meet on any device, in small groups or large gatherings.

How to empower successful sales teams

"Omnichannels give customers more options to shop from digital devices, including mobile phones. Collaboration tools give retailers opportunities to connect with associates and partners. The result: happier customers and successful sales teams."

Retail teams work intuitively

New collaborative technology in retail is empowering associates to do their jobs better.