The Cisco Competitive Technology Migration Program (TMP) simplifies the trade-in of competitive equipment in a sales deal by:
Consolidating competitive trade-in SKUs into simplified categories based on product type and class
Assigning TMP credits based on the trade-to product
Improving upsell opportunities through an accelerator
Combining with existing program rebates
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In Brief
Dates Available May 5, 2011 - July 31, 2013.
Product Eligibility Most competitive fixed and modular switches, access routers, and wireless access points .
Account/Opportunity All customer market segments
Eligible Partners All registered partners
Primary Benefits
Provides up-front trade-in credit, effectively allowing partners to protect margins
Accelerates credit to upsell to Cisco Catalyst 3000, 4000, and 6000 Series Switches and Cisco 2900 and 3900 Series Integrated Services Routers (ISR)
Offers higher trade-in credit for Hewlett Packard (HP) switching migration opportunities
Can be combined with the Cisco Opportunity Incentive Program (OIP) and Value Incentive Program (VIP) rebates to improve profitability.
Learn More At-a-Glance Q&A Overview Presentation
For All Regions
Reward Up to 12 percent
TMP Credit
Technology Trade In Trade To HP (ProCurve, 3Com, H3C) Other Competitors
Switching
Any competitive switch
Any Catalyst 2960 Series
6 percent
4 percent
Any Catalyst 3750, 3750-E, 3750-X, 3560, 3560-E, 3560-X Series
12 percent
8 percent
Any Catalyst 4500 Series
12 percent
8 percent
Any Catalyst 6500 Series
12 percent
8 percent
Routing
Any competitive router
Any 800 Series ISR
4 percent
Any 1900 Series ISR
4 percent
Any 2900 Series ISR
8 percent
Any 3900 Series ISR
10 percent
Wireless
Any competitive
Aironet 600 Series OfficeExtend AP
USD$62
Any 802.11n indoor AP
USD$100
Any competitive
Any 802.11n outdoor AP
USD$400
Instructions See TMP program instructions
Resources Special limited time promotions for TMP
