Building on the success of our "Are You Ready?" advertising campaign, Cisco Systems is currently running the next evolution of the campaign "Discover all that's possible on the Internet" in television, print and online. This new stage of our communications moves Cisco from evangelizing the Internet to now celebrating how businesses become more successful when the Internet is integrated into their business model.

Advertising News:
Cisco is now appearing in a brand new Nasdaq TV Campaign. Nasdaq created these TV spots for its 100 Index Trust, better known as QQQ. These TV ads began running nationally the week of September 24, 2001.

Appearing in major prime time programming such as The West Wing and MSNBC News with Brian Williams, the ads feature a group of companies included in the Trust. The key message is that the world's most sought after companies can be found on the world's most sought after Security. In reaction to the events that took place on September 11, 2001, Nasdaq has acknowledged contributors worldwide for their support.

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