Managed Services Channel Program provides Managed Service Providers with benefits to help you take advantage of the huge opportunity in this market. The benefits you will enjoy include support to help you and your delivery staff envision the services you want to deliver, build your capabilities, and market and sell your service to customers.
Business Owner
As the owner of your company, you are interested in improving profitability, along with a variety of high-level business aspects. By understanding all the program benefits (branding, PR, new services, and more), your company can gain a competitive edge by using managed services as an offer.
Spotlight Benefits
Vendor Satisfaction Survey
In a recent survey, users were asked where managed service providers can best find support for creating, launching, and marketing managed services. More than 80 percent of these users named the Cisco Managed Services program as the best in the industry. Get a free copy of this survey.
Partner Practice Builder for Managed Services
Cisco Partner Practice Builder is a clear, straightforward model for going to market. It can help you quickly and effectively prepare your company to offer advanced managed services, by improving its organization, sales, service, and marketing.
Envision Resource Kits
Here you will find solution overviews and marketing service descriptions, based on deep Cisco experience in working with service providers to launch successful services.
Vertical Industry Resources
These marketing and sales tools provide guidance on positioning your managed services solutions. They can help you improve the way you market and sell managed services to your customers in the education, retail, healthcare, and government industries. Use them to market your services quickly, efficiently, and successfully.
Additional Benefits
- New Services Financing
Financing is not just an alternative method of funding the acquisition of technology. It is an approach to business that offers important economic, technical, and operation benefits for your customers. This resource will help you learn how to take a strategic approach to technology financing. - Business Analysis Tools
Here you will find return on investment (ROI) calculators and total cost of ownership (TCO) analysis. Use these tools to quantify the benefits to you and your customers of managed services based on Cisco technology. - Sales & Marketing Toolkits
Learn how to market the most popular managed services being offered today. These toolkits contain sales training materials, presentations you can use on sales calls, and resources to help you build marketing campaigns. - Cisco Powered and Master Relationship Logo Assets
The Cisco Powered logo is a technology affiliation logo exclusively for the use of managed service providers who meet the Managed Services Channel Program Master criteria, and have a signed partner agreement with Cisco. - Cisco Powered Ingredient Brand Research
The 2009 Cisco Powered Ingredient Brand Survey results are in, and 80 percent of your prospects prefer managed services that are Cisco Powered. Combine the power of your brand with the Cisco brand to win in the marketplace. - Public Relations Support
Cisco Public Relations works to promote the success of Cisco Powered designated services and your Master Managed Services relationship with Cisco. You can use approved templates to notify your customers about your status and any new technology investments with Cisco. (This benefit is reserved for partners at the Master level of the Managed Services Channel Program.) - Managed Services Messaging Copy
Are you putting together materials for a sales call or creating a leave-behind document that conveys the value proposition of your managed services? Use this boilerplate copy to quickly and succinctly answer these questions:- What are managed services?
- Why use managed services?
- How do your Cisco Powered service designations add value?
- Marketing and Technical Newsletter
Opt in to receive this monthly email newsletter that provides you and your staff with the latest breaking news, new benefits, upcoming events, information on research, and links to tools. - Cisco Managed Services Partner Pavilion at Cisco Live!
Every year, participating partners meet with more than 1,500 visitors who crowd the Cisco pavilion representing over a quarter of all the attendees at Cisco Live! Inspired by an innovative video promotion and theater presentations by every partner, these visitors spent enough time to send every participating provider home with a large number of good leads.
(This benefit is reserved for partners at the Master level of the Managed Services Channel Program.) - Best Practices Technical White Papers
These materials and videos can help you understand how to improve your network's performance, operation management, routing protocols, and redundancy. - Operations Support
In this section, you will find resources for operations support staff, to help you plan, build and maintain your services. You can gain access to information on the latest industry standards-based operations support systems (OSS) and business support systems (BSS). Information Technology Infrastructure Library (ITIL) standards are described, too. - Service Designation Requirements
Qualify for Additional Cisco Powered Service Designations. Review detailed requirements for each services below and see which of your services may qualify for a Cisco Powered Managed Service designation.
Feedback
Help us improve the content in this section - we welcome your ideas and suggestions.
Please note: All designations are available only to registered Cisco partners who undergo a third-party audit and qualify under the Cisco Managed Service Channel Program with a Cisco Powered designation or Master Managed Services qualification. Learn More.
Related Links
Update or apply for a Cisco User ID to gain partner level access.
Make your company a Cisco Registered Partner to qualify for the Managed Services Channel Program.
Product Manager
As a product manager, you are responsible for all aspects of a specific managed service offered by your company, such as Managed Security, Managed Connectivity, Managed Unified Communications, Managed Mobile Communication, and Managed Data Center. You are the CEO of this service, and are looking for ways that can help create, develop, market, and sell it.
Spotlight Benefits
Vendor Satisfaction Survey
A recent survey asked users where Managed Service Providers can best find support for creating, launching, and marketing managed services. More than 80 percent of these users named the Cisco Managed Service program as the best in the industry. Get a free copy of this survey.
Best Practices Technical White Papers
These materials and videos can help you understand how to improve your network's performance, operation management, routing protocols, and redundancy.
Envision Resource Kits
Here you will find solution overviews and marketing service descriptions, based on deep Cisco experience in working with service providers to launch successful services.
Vertical Industry Resources
These marketing and sales tools provide guidance on positioning your managed services solutions. They can help you improve the way you market and sell managed services to your customers in the education, retail, healthcare, and government industries. Use them to market your services quickly, efficiently, and successfully.
Additional Benefits
- Technical Training
Take advantage of complimentary online technical training to enhance your technical expertise. Training offerings range from introductory to advanced levels. - Partner Practice Builder for Managed Services
Cisco Partner Practice Builder is a clear, straightforward model for going to market. It can help you quickly and effectively prepare your company to offer advanced managed services, by improving its organization, sales, service, and marketing. - New Services Financing
Financing is not just an alternative method of funding the acquisition of technology. It is an approach to business that offers important financial, technical, and operation benefits for your customers. This resource will help you take a strategic approach to technology financing. - Business Analysis Tools
Here you will find return on investment (ROI) calculators and total cost of ownership (TCO) analysis. These tools can help you quantify the benefits to you and your customers of managed services based on Cisco technology. - Cisco Powered and Master Relationship Logo Assets
The Cisco Powered logo is a technology affiliation logo exclusively for the use of Managed Services Providers who meet the Managed Services Channel Program Master criteria, and have a signed partner agreement with Cisco. - Vertical Industry Resources
These marketing and sales tools provide guidance on positioning your managed services solutions. They can help you improve the way you market and sell managed services to your customers in the education, retail, healthcare, and government industries. Use them to market your services quickly, efficiently, and successfully. - Cisco Powered Ingredient Brand Research
The 2009 Cisco Powered Ingredient Brand survey results are in, and 80 percent of your prospects prefer managed services that are Cisco Powered. Combine the power of your brand with the Cisco brand to win in the marketplace. - Public Relations Support
Cisco Public Relations works to promote the success of Cisco Powered designated services and your Master Managed Services relationship with Cisco. Leverage approved templates to notify your customers about your status and new technology investments with Cisco. (This benefit is reserved for partners at the Master level of the Managed Services Channel Program.) - Managed Services Messaging Copy
Are you putting together materials for a sales call or creating a leave-behind document that conveys the value proposition of your managed services? Use this boilerplate copy to quickly and succinctly answer these questions:- What are managed services?
- Why use managed services?
- How do your Cisco Powered service designations add value?
- Marketing and Technical Newsletter
Opt in to receive this monthly email newsletter that provides you and your staff with the latest breaking news, new benefits, upcoming events, information on research, and links to tools. - Cisco Managed Services Partner Pavilion at Cisco Live!
Every year, participating partners meet with more than 1,500 visitors who crowd the Cisco pavilion representing over a quarter of all the attendees at Cisco Live! Inspired by an innovative video promotion and theater presentations by every partner, these visitors spent enough time to send every participating provider home with a large number of good leads.
(This benefit is reserved for partners at the Master level of the Managed Services Channel Program.) - Best Practices Technical White Papers
These material and videos can help you understand how to improve your network's performance, operation management, routing protocols, and redundancy. - Operations Support
In this section, you will find resources for operations support staff to help you plan, build, and maintain your services. Gain access to information on the latest industry standards-based operations support systems (OSS), business support systems (BSS). Information Technology Infrastructure Library (ITIL) standards are described, too. - Service Designation Requirements
Qualify for Additional Cisco Powered Service Designations. Review detailed requirements for each service below and see which of your services may qualify for a Cisco Powered Managed Service designation.
Feedback
Help us improve the content in this section - we welcome your ideas and suggestions.
Please note: All designations are available only to registered Cisco partners who undergo a third-party audit and qualify under the Cisco Managed Service Channel Program with a Cisco Powered designation or Master Managed Services qualification. Learn More.
Related Links
Update or apply for a Cisco User ID to gain partner level access.
Make your company a Cisco Registered Partner to qualify for the Managed Services Channel Program.
Marketing
The benefits Cisco provides can help you market and sell your services. If you are interested in developing a marketing plan, sales kits, and ROI tools to sell your managed services, Cisco can provide you with these resources. You will also find marketing strategy support, branding, sales readiness, and marketing communications tools.
Spotlight Benefits
Vendor Satisfaction Survey
A recent survey asked users where Managed Service Providers can best find support for creating, launching, and marketing managed services. More than 80 percent of these users named the Cisco Managed Services Program as the best in the industry. Get a free copy of this survey.
Sales & Marketing Toolkits
These toolkits are guides to marketing the most popular managed services being offered today. They contain sales training, presentations you can use on a sales call, and resources to help you build marketing campaigns.
Cisco Powered and Master Relationship Logo Assets
The Cisco Powered logo is a technology affiliation logo exclusively for the use of Managed Service Providers who meet the Managed Services Channel Program Master criteria, and have a signed partner agreement with Cisco.
Earning the rights to use the Master logo is a premium benefit of the Managed Services Channel Program reserved for Master Managed Service Partners.
Cisco Powered Ingredient Brand Research
The 2009 Cisco Powered Ingredient Brand survey results are in, and 80 percent of your prospects prefer managed services that are Cisco Powered. Combine the power of your brand with the Cisco brand to win in the marketplace.
Additional Benefits
- 2010 Forrester Research
Cisco has released its study from Forrester Research about the global managed services forecast and market opportunity. - Partner Practice Builder for Managed Services
Cisco Partner Practice Builder is a clear, straightforward model for going to market. It can help you quickly and effectively prepare your company to offer advanced managed services, in terms of its organization, sales, service, and marketing. - New Services Financing
Financing is not just an alternative method of funding the acquisition of technology. It is an approach to business that offers important financial, technical, and operation benefits for your customer. This resource will help you learn how to take a strategic approach to technology financing. - Business Analysis Tools
Here you will find a return on investment (ROI) calculator and total cost of ownership (TCO) analysis. These tools can help you quantify the benefits to you and your customers of managed services based on Cisco technology. - Vertical Industry Resources
Find resources to help you market and sell managed services to your customers in the education, retail, healthcare, and government industries. These resources provide guidance on positioning your managed services solutions with your customers. They also include marketing and sales tools that can help you market your services quickly, efficiently, and successfully. - Public Relations Support
Cisco Public Relations works to promote the success of Cisco Powered designated services and your Master Managed Service relationship with Cisco. You can use approved templates to notify your customers on your status and new technology investments with Cisco. (This benefit is reserved for partners at the Master level of the Managed Services Channel Program.) - Managed Services Messaging Copy
Are you putting together materials for a sales call or creating a leave-behind document that conveys the value proposition of your managed services? Use this boilerplate copy to quickly and succinctly answer these questions:- What are managed services?
- Why use managed services?
- How do your Cisco Powered service designations add value?
- Marketing and Technical Newsletter
Opt in to receive this monthly email newsletter that provides you and your staff with the latest breaking news, new benefits, upcoming events, information on research, and links to tools. - Cisco Managed Service Partner Pavilion at Cisco Live!
Every year, participating partners meet with more than 1,500 visitors who crowd the Cisco pavilion representing over a quarter of all the attendees at Cisco Live! Inspired by an innovative video promotion and theater presentations by every partner, these visitors spent enough time to send every participating provider home with a large number of good leads.
(This benefit is reserved for partners at the Master level of the Managed Services Channel Program.) - Operations Support
In this section, you will find resources for operations support staff to help you plan, build, and maintain your services. Gain access to information on the latest industry standards-based operations support systems (OSS), business support systems (BSS). Information Technology Infrastructure Library (ITIL) standards are described, too.
Feedback
Help us improve the content in this section - we welcome your ideas and suggestions.
Please note: All designations are available only to registered Cisco partners who undergo a third-party audit and qualify under the Cisco Managed Service Channel Program with a Cisco Powered designation or Master Managed Services qualification. Learn More.
Related Links
Update or apply for a Cisco User ID to gain partner level access.
Make your company a Cisco Registered Partner to qualify for the Managed Services Channel Program.
Sales
Your sales team is likely on a commission, and is focused on bringing deals into the company on the managed services you offer in your industry. Here, your sales staff members can access sales training, sales kits, and ROI tools to help them sell managed services.
Spotlight Benefits
Vendor Satisfaction Survey
A recent survey asked users where Managed Service Providers can best find support for creating, launching, and marketing managed services. Of these users, 81 percent named the Cisco Managed Service program as the best in the industry. Get a free copy of this survey.
Business Analysis Tools
You can use the return on investment (ROI) calculator and total cost of ownership (TCO) analysis to help you quantify the benefits to you and your customers of managed services based on Cisco technology.
Sales & Marketing Toolkits
These toolkits are guides to marketing the most popular managed services being offered today. They contain sales training, presentations you can use on a sales call, and resources to help you build marketing campaigns.
Partner Practice Builder for Managed Services
Cisco Partner Practice Builder is a clear, straightforward model for going to market. It can help you quickly and effectively prepare your company to offer advanced managed services, by improving its organization, sales, service, and marketing.
Additional Benefits
- Learn about the promotions to help MSCP partner profitability
- New Services Financing
Financing is not just an alternative method of funding the acquisition of technology. It is an approach to business that offers important financial, technical, and operation benefits for your customers. This resource will help you take a strategic approach to technology financing. - Vertical Industry Resources
These marketing and sales tools provide guidance on positioning your managed services solutions. They can help you improve the way you market and sell managed services to your customers in the education, retail, healthcare, and government industries. Use them to market your services quickly, efficiently, and successfully. - Cisco Powered Ingredient Brand Research
The 2009 Cisco Powered Ingredient Brand survey results are in, and 80 percent of your prospects prefer managed services that are Cisco Powered. Combine the power of your brand with the Cisco brand to win in the marketplace. - Public Relations Support
Cisco Public Relations works with members to promote the success of Cisco Powered designated services and your Master Managed Service relationship with Cisco. Use approved templates to notify your customers on your status and new technology investments with Cisco. (This benefit is reserved for partners at the Master level of the Managed Services Channel Program.) - Managed Services Messaging Copy
Are you putting together materials for a sales call or creating a leave-behind document that conveys the value proposition of your managed services? Use this boilerplate copy to quickly and succinctly answer these questions:- What are managed services?
- Why use managed services?
- How do your Cisco Powered service designations add value?
- Marketing and Technical Newsletter
Opt in to receive this monthly email newsletter that provides you and your staff with the latest breaking news, new benefits, upcoming events, information on research, and links to tools. - Cisco Managed Service Partner Pavilion at Cisco Live!
Every year, participating partners meet with more than 1,500 visitors who crowd the Cisco pavilion representing over a quarter of all the attendees at Cisco Live! Inspired by an innovative video promotion and theater presentations by every partner, these visitors spent enough time to send every participating provider home with a large number of good leads
(This benefit is reserved for partners at the Master level of the Managed Services Channel Program.) - Best Practices Technical White Papers
These material and videos can help you understand how to improve your network's performance, operation management, routing protocols, and redundancy.
Feedback
Help us improve the content in this section - we welcome your ideas and suggestions.
Please note: All designations are available only to registered Cisco partners who undergo a third-party audit and qualify under the Cisco Managed Service Channel Program with a Cisco Powered designation or Master Managed Services qualification. Learn More.
Related Links
Update or apply for a Cisco User ID to gain partner level access.
Make your company a Cisco Registered Partner to qualify for the Managed Services Channel Program.
Network Engineer
The Cisco Managed Service program offers a variety of enhanced benefits for network engineers, NOC managers, and Network Operations personnel. It can help these professionals understand new technologies and obtain new certifications on developing Managed Services technologies.
Spotlight Benefits
Vendor Satisfaction Survey
A recent survey asked users where Managed Service Providers can best find support for creating, launching, and marketing managed services. Of these users, 81 percent named the Cisco Managed Service program as the best in the industry. Get a free copy of this survey.
Online Technical Training Library
Take advantage of this complimentary online technical training to enhance your technical expertise. Training offerings range from introductory to advanced levels.
Partner Practice Builder for Managed Services
Cisco Partner Practice Builder is a clear, straightforward model for going to market. It can help you quickly and effectively prepare your company to offer advanced managed services, by improving its organization, sales, service, and marketing.
Best Practices Technical White Papers
These materials and videos can help you understand how to improve your network's performance, operation management, routing protocols, and redundancy.
Additional Benefits
- Business Analysis Tools
Here you will find a return on investment (ROI) calculator and total cost of ownership (TCO) analysis. These tools can help you quantify the benefits to you and your customers of managed services based on Cisco technology. - Marketing and Technical Newsletter
Opt in to receive this monthly email newsletter that provides you and your staff with the latest breaking news, new benefits, upcoming events, information on research, and links to tools. - Cisco Managed Service Partner Pavilion at Cisco Live!
Every year, participating partners meet with more than 1,500 visitors who crowd the Cisco pavilion representing over a quarter of all the attendees at Cisco Live! Inspired by an innovative video promotion and theater presentations by every partner, these visitors spent enough time to send every participating provider home with a large number of good leads.
(This benefit is reserved for partners at the Master level of the Managed Services Channel Program.) - Operations Support
In this section, you will find resources for operations support staff to help you plan, build, and maintain your services. Gain access to information on the latest industry standards-based operations support systems (OSS), business support systems (BSS). Information Technology Infrastructure Library (ITIL) standards are described, too. - Service Designation Requirements
Qualify for Additional Cisco Powered Service Designations. Review detailed requirements for each services below and see which of your services may qualify for a Cisco Powered Managed Service designation.
Feedback
Help us improve the content in this section - we welcome your ideas and suggestions.
Please note: All designations are available only to registered Cisco partners who undergo a third-party audit and qualify under the Cisco Managed Service Channel Program with a Cisco Powered designation or Master Managed Services qualification. Learn More.
Related Links
Update or apply for a Cisco User ID to gain partner level access.
Make your company a Cisco Registered Partner to qualify for the Managed Services Channel Program.