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MS-101
MS-101 — Cisco in the Retail Industry: There Is Money in the Store
Retailers were projected to invest $129 billion on IT goods and services worldwide in 2006 and will grow at a 5.5 percent compound annual growth rate (CAGR) during the next five years, according to Gartner Group. Much of that investment will take place in stores, where Cisco already holds a powerful position. This session will provide an overview of how you can capture in-store opportunities in the retail industry. It will cover important industry trends driving networking and primary in-store solutions that drive relevancy for Cisco product and channel partner services. You will also hear a case study on how solution selling, driven by a primary retail industry government mandate, was used to win at a major East Coast grocer. Find out about the tools and resources available to help you capture these opportunities.