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Abstract: MS-108
(Mandarin Translation Provided)
In this interactive session, learn how the Cisco Smart Business Initiative can help you build stronger customer relationships and increase your sales to small and medium-sized businesses (SMBs). Top sales executives share why the SMB segment is expected to be the fastest growing Cisco customer segment. Topics include the new Cisco brand campaign, You, Inc.; a new sales enablement methodology, the Cisco Smart Business Roadmap; and Cisco’s Intelligent Information Network (IIN) architecture for the commercial segment, Cisco Smart Business Communications Architecture. Learn how the Cisco Smart Business Roadmap can help you build relevance, trusted advisor status, and profitability with the business decision makers in your SMB accounts. Ask questions of our global panel of sales and marketing executives about how you can use the Cisco Smart Business Initiative for successful solution selling.