Abstract: CSS-103

CSS-103: Channel Program Roadmap (2 hours)

Cisco is evolving its worldwide channel program to support new growth markets and is segmenting it by end-customer offer type. This session describes changes to the baseline certification program and the strategy behind offer-based segmentation. It also provides an update on all primary incentive programs, including the Value Incentive Program (VIP), the Opportunity Incentive Program (OIP), the Solution Incentive Program (SIP), and the Cisco Technology Migration Program (TMP).