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*Agenda is subject to change
Cisco Powered Marketing Summit 2007 |
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DAY ONE - Tuesday, October 23, 2007 |
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| 7:30 a.m. - 7:00 p.m. | Registration Open | |
| 12:00 p.m. - 5:00 p.m. | Exhibitor Showcase Open | |
| 9:00 a.m. - 4:00 p.m. | Workshop: "Extending the Reach of Your Managed Services – Delivering IT as a Service" (Optional) Paul Dippell, CEO, Service Leadership Inc. |
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| 12:00 p.m. - 5:00 p.m. | Golf Outing | |
| 12:00 p.m. - 5:00 p.m. | Monterey Bay Kayaking Tour | |
| 7:00 p.m. - 9:30 p.m. | Welcome Reception & Dinner Monterey Bay Aquarium (Transportation provided) |
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DAY TWO - Wednesday, October 24, 2007 |
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| 7:00 a.m. - 6:00 p.m. | Registration Open | |
| 7:00 a.m. - 8:30 a.m. | Breakfast and Exhibitor Showcase | |
| 8:30 a.m. - 8:45 a.m. | "Welcome" Al Safarikas, Senior Director, SP Managed Services, Cisco |
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| 8:45 a.m. - 9:30 a.m. | "The Market Transition to Managed Services: Cisco’s Service Provider Strategy" Jeff Spagnola, Vice President, Service Provider Marketing, Cisco |
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| 9:30 a.m. - 10:15 a.m. | "Managed Business Services: Trends & Business Imperatives for Success" Eric Goodness, Research VP, Gartner |
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| 10:15 a.m. - 10:45 a.m. | Break and Exhibitor Showcase | |
| 10:45 a.m. - 11:30 a.m. | "The Cisco Brand – Working for You" Marilyn Mersereau, Vice President, Corporate Marketing, Cisco Rick Moran, Vice President, SMB Solutions Marketing, Cisco |
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| 11:30 a.m. - 12:15 p.m. | "Connecting with Enterprise, Mid-Market, and Small & Medium Businesses" Peter Alexander, Vice President, WorldWide Business Marketing, Cisco |
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| 12:15 p.m. - 1:15 p.m. | Lunch and Exhibitor Showcase | |
| 1:15 p.m. - 2:00 p.m. | "Connecting with Cisco: Panel Session with Cisco Leaders" Susan Bostrom, Senior Vice President, Corporate Marketing Organization, Cisco |
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| 2:00 p.m. - 3:00 p.m. |
"Enabling Your Success in Managed Services: Announcing New Programs and New Benefits" Keith Goodwin, Senior Vice President, Worldwide Channels, Cisco with Al Safarikas |
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| 3:00 p.m. - 3:15 p.m. | Break | |
| 3:15 p.m. - 4:00 p.m. | "Connecting Your Customers Anywhere and Everywhere with Unified Communications" Barry O’Sullivan, Senior Vice President/Chief Development Officer, Cisco |
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| 4:00 p.m. - 6:00 p.m. | Networking Time – Meetings with Account Teams and Exhibitor Showcase | |
| 7:00 p.m. - 10:00 p.m. | Customer Appreciation Event: California Beach Party with Clam Bake & Barbeque at Pirates Cove | |
DAY THREE - Thursday, October 25, 2007 |
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| 7:00 a.m. - 8:30 a.m. | Breakfast and Exhibitor Showcase | |
| 8:30 a.m. - 12:00 p.m. (3 breakout sessions: see below) |
Breakout Sessions | Connect with What’s New
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| 8:30 a.m. - 9:30 a.m. | Breakout #1 |
Cisco Powered Program
Business Models and Best Practices
Managed Services
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| 9:30 a.m. - 9:45 a.m. | Break | |
| 9:45 a.m. - 10:45 a.m. | Breakout #2 |
Cisco Powered Program
Business Models and Best Practices
Managed Services
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| 10:45 a.m. - 11:00 a.m. | Break | |
| 11:00 a.m. - 12:00 p.m. | Breakout #3 |
Business Models and Best Practices
Managed Services
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| 12:00 p.m. - 1:00 p.m. | Lunch & Exhibitor Showcase | |
| 1:00 p.m. - 1:15 p.m. | "Welcome" Al Safarikas, Senior Director, SP Managed Services, Cisco |
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| 1:15 p.m. - 2:15 p.m. | "Future Connections: Planning Your Services Portfolio for the Next 5 Years" Guido Jouret, Vice President/Chief Technical Officer, Emerging Technologies Group, Cisco |
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| 2:15 p.m. - 2:30 p.m. | Break | |
| 2:30 p.m. - 3:00 p.m. | "Cisco as Your Strategic Partner" Al Safarikas, Senior Director, SP Managed Services, Cisco |
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| 3:00 p.m. - 4:00 p.m. | Keynote Speaker: "Evangelizing New Services: Creating New Connections with Your Customers" Guy Kawasaki, Author, High Tech Evangelist |
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| 4:00 p.m. - 4:10 p.m. | "Closing Remarks" Al Safarikas, Senior Director, SP Managed Services, Cisco |
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