Partner Guides provide sales and marketing resources for industries: Partner Practice Builder, industry guides, training resources, sample marketing plan, marketing campaigns, industry presentations and collateral, incentives and promotions, services resources, design guides, and more.
Use this site to build and grow your services practice, learn about the services you can sell and deliver to your customers, and find the tools and other resources to develop new capabilities and expertise to meet your customers' demands.
Training and incentive program for eligible Cisco channel partners, designed to help you and your teams sell Cisco Services more effectively and grow your business.
Incentives give financial rewards to you and your company. Promotions on products and services help you and your customer's bottom line.
Solution Incentive Program (SIP)
The Cisco Solution Incentive Program (SIP) rewards partners that develop and sell solutions that integrate proprietary or third-party business applications and services with Cisco technology. SIP provides the richest rewards of all the incentive programs and can help significantly increase your margins.
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Following the leading practices described in this document will help your organization establish an effective approach to building partnerships that can improve your business.
An industry solutions approach involves focusing on a specific vertical market with targeted solutions that meet the unique business challenges of that industry.
If the target is an account, rather than a market, then both Cisco and the partner are asked to prepare brief presentations on the target account. (This template is a guide to the required content.) You need to prepare either a market or account driver presentation, but not both.
Both Cisco and the partner are asked to prepare brief presentations on their current value proposition to address the market or account drivers. (This template is a guide to the required content.)
To be completed jointly after the workshop to provide an executive summary for both the partner and Cisco senior management on the joint business plan.
