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Resale Channel Program

The Resale Channel Program enables you to build technology skills breadth and depth across key technologies to ensure your ability to deliver broad integrated networking solutions and highly specialized applications.

Channel Partner Program

Certification Enhancements

Cisco certifications reflect a partner's breadth of technology skills across certain technologies. The Cisco Channel Partner Program includes four certification levels: Select, Premier, Silver, and Gold. These levels relate to the number and type of technology specializations achieved. Each certification level has specific requirements in the following four areas:

  • Specializations in sales, technical, and lifecycle services training
  • Number of individuals that hold certifications
  • Service and support capabilities relevant to each certification level
  • Customer satisfaction ratings as required by certification level

With each level of certification, partners benefit from an increased level of support, branding, and economic incentives from Cisco, including access to best-in-class products and services, technical support, productivity tools, online training, marketing resources, and sales promotions.

 

Specialization Enhancements

Cisco specializations reflect a partner's skills depth in a particular technology. The Cisco Channel Partner Program offers four levels of specialization: Entry, Express, Advanced, and Master, each representing greater capabilities in sales, technical, and lifecycle services. These specializations concentrate on specific technology areas and offer a way for partners to differentiate themselves in the marketplace.

By achieving specializations, partners have proven they have the sales, technical, and lifecycle services expertise to plan, design, implement, and operate business solutions in customer environments. Specializations are earned by meeting requirements in two key areas: role requirements, and training and exam requirements.

Program Rewards

One thing that hasn't changed is Cisco's commitment to reward you for your loyalty to Cisco and value-add to customers-through enhanced economic incentives, new ways to capitalize on the Cisco brand, preference with the Cisco sales organization, co-marketing opportunities and funding, and a variety of service enablement programs.

We continue to reward you for investing in certification and will retain our Value Incentive Program (VIP), Opportunity Incentive Program (OIP), Solutions Incentive Program (SIP), as well as our Technology Migration Program (TMP) and Trade-In Accelerator Promotion (TAP). > Learn more.

Benefits

By leading the industry and strategically evolving the Cisco Channel Partner Program we are providing unprecedented opportunities for you to accelerate growth, differentiate your business, and drive greater profitability. There has never been a better time to be a Cisco partner. As one of our most valued partners, we ask you to lead with us, evolve with us, and grow with us - now.

Important Transition Dates

2006

  • On March 14, 2006, six new base specializations launched, including Express Foundation, Express Unified Communications, Advanced Security, Advanced Unified Communications, Advanced Routing and Switching, Advanced Wireless LAN
  • Several existing specializations were retired, including IP Communications, IP Communications Express, Routing and Switching, Wireless LAN, and Security/VPN.
    Effective June 14, 2006, partners were no longer able to apply for or renew these retired specializations
  • During the first year of the transition, March 2006 through March 2007, you were able to achieve new specializations as your retired specializations expired.

    Certifications were renewed under the retired program during that period.
  • In October 2006, the new Advanced Specialization discounts were implemented, allowing six months for qualification.

2007

  • As of March 1, 2007, new certification requirements apply upon your next certification anniversary that falls on or after this date.

2008

  • March 2008, all partners will be certified under the new program.

Direct competitors of Cisco Systems will not be granted Cisco Specialized Partner or Cisco Certified Partner status pursuant to the Worldwide Channel Partner Program. Direct competitors may participate as Cisco Registered Partners. Any entity that is owned or controlled by one of these competitors may not participate as a Cisco Specialized Partner or Cisco Certified Partner. Ownership or control is defined as 51% or more.

Retired Channel Partner Program

Relationships

There are three types of relationships to help you deliver value-added services, technical expertise, and higher levels of satisfaction to your customers:

Cisco Registered Partner
Being a Registered Partner is a requirement of becoming a Cisco Certified Partner and/or Cisco Specialized Partner. > Read More

Cisco Specialized Partner
The Cisco Specialized Partner program allows your organization to develop its expertise in technologies, solutions, and services. Specialization is required in order to qualify for the Certified Partner program. > Read More

Cisco Certified Partner
The Cisco Certified Partner program integrates the technology focus of Cisco channel specializations, flexible individual career certification requirements, customer satisfaction tools, and pre- and post-sales support capabilities. > Read More

 
 

Three levels of certification

Gold offers the highest credibility in the marketplace. Cisco Gold Certified Partners deliver the highest level of support, have achieved a measurable level of customer satisfaction, and are typically recognized for gaining expertise in three specializations.

Silver gives your company enhanced credibility, provides objective evidence of your superior service and support capabilities, and rewards you with recognition for focusing on at least two specializations.

Premier offers your company credibility and access to Cisco programs, as well as recognition for focusing on at least one specialization.

Benefits

The level of rewards available to your company depends on your level of competencies and capabilities. Rewards available to all partners include:

Downloadable Resources

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