Dear Valued Customer,
Welcome to 'Cisco on Tuesday', a weekly online event series.
This week's event discusses Creating the Ultimate Customer Experience in Retail
When it comes to shopping, today's consumers are in control, with more choices and more options than ever before. As a result, it is no longer enough to offer a good selection of merchandise at attractive prices. This special video will show you how retailers can meet the new expectations of consumers and reignite customer loyalty, despite an environment that is more competitive than ever before.
Pam Danziger, nationally renowned consumer insights expert and author of Shopping: Why We Love It and How Retailers Can Create the Ultimate Customer Experience, provides insights into consumer motivations and discusses how retailers can transform their stores into a shopping experience that consumers will love. You will learn the seven critical characteristics required to create "shops that pop" and keep customers coming back.
Brian Kilcourse, recognized as one of the top retail technology executives in the United States and President and CEO of Retail Systems Alert Group, will explain how retailers can use technology to accelerate the process of competitive differentiation, get closer to customers, and personalize the shopping experience.
You will also see case studies of retailers such as Circuit City and J.J. Foods, who are using technology to provide a superior level of customer service and create a competitive edge in the marketplace.
We look forward to your attendance and feedback.
Best Regards,
Cisco Gulf
