Drive exceptional customer experience
Customer experience today is about more than a smile, a competitive price, or a good ecommerce website. It’s about giving your customers (whether B2C or B2B) the right outcomes at every touchpoint, both online and offline, through a seamless omnichannel journey.
To achieve this, and deliver a truly customer centric approach, you need access to real-time customer insight. But that’s not all. How can you use all of your assets — supply chain, stores, staff and digital infrastructure — to execute on that insight? And how do you work with your business partners to deliver the right outcome for your customers?
The reality is that every CIO must play a leadership role in helping their organisations rise to their customers’ expectations.
How Cognitive Collaboration can Transform your Business
How will Artificial Intelligence (AI) help you and your teams work smarter? How will it impact how you interact with each other and new technology?
Consumer digital experiences stoked by infrastructure advancements
From 5G to the Internet of Things to AI and edge computing, the infrastructure is now up to the task of boosting consumer digital experience.
A world of exceptional experiences
Delivering a consistently great customer experience globally is easier with a digital business partner you can depend on.
Customer experience in 2020
It’s not just retailers — every industry can learn from how customer behaviour is evolving.
Competing on CX
As digital disrupts industries, customer experience dictates competitive advantage
Secrets of the customer-centric CIO
CIOs are now ideally positioned to shape the customer experience, but asking the right questions before launching new analytics solutions is crucial to success.
AEG create new fan experiences
Immersive fan experiences in venues like the London O2 depend on great technology.
BBVA: “the magic is there”
Forrester named BBVA the world’s best online bank. New partnerships were key to success.
