Midsize Business Solutions

Sell More to Midsize Customers

Take advantage of sales and marketing resources that give you the advantage in the midmarket segment.

Made-for-Midmarket Portfolio

With our products, solutions, and services, together we can solve our midsize customers' business problems:

Selling services creates new and recurring revenue streams through on-premises, managed services, and cloud-based offerings from Cisco:


Cisco distributors can help grow your business. They offer technical support, architectural expertise, certification training, marketing guidance, and experience in developing a services practice.

Partner Programs

If you focus on midsize customers, you may be eligible to join Cisco Partner Plus. With training, tools, and incentives, Partner Plus boosts your performance throughout the sales cycle. It also rewards you every step of the way.

Incentives and Promotions

Increase revenue through enhanced team performance. Earn Cisco Rewards points for selling eligible products and services, and for participating in special offers each quarter. Then redeem the points from a huge catalog.

Be more competitive and sell more using Sales Promotions covering a range of midmarket products and solutions. Promotions also have associated marketing campaigns to make it even easier for you to take advantage.

Demand Generation

Feed your sales pipeline by customizing and using our campaigns targeting the midmarket. Each campaign has associated sales incentives and promotions to strengthen your customer offer.

Sales Tools and Apps

Get your share of $1 billion in leads from Cisco. In 2013-14, we will generate leads that will contribute $1 billion in forecast sales opportunities for our partners. Leads are passed through the Cisco Sales Collaboration Platform.

Cisco Customer Conversations Guide: Need help planning an approach to a new customer? This web and mobile app suggests talking points and gives you competitive information, tailored presentations, and case studies.