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Sports and Entertainment - Overview

Overview

What Is Cisco Connected Sports?

A comprehensive, innovative suite of solutions that transform the fan experience, drive new revenues and streamline venue operations.


The Basics

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Spectator

Welcome to a network where the team you follow now follows you. (0:30 min)

Venues can rely on a platform that combines voice, video, data, mobility, and social networking technologies to increase fan loyalty, differentiate the venue and extend your brand.

Real-World Case Studies

Cisco solutions are used by many teams, leagues and venues around the world. Read these real-life examples of how you too can change your game with Cisco.

Customer Conversation with Speedway Motorsports, Inc. (Video - 7:50 min.)
CIO Jon Brady describes how SMI is using technology to communicate and collaborate more effectively between racing properties and bring racing fans even closer to their sport.

University of Phoenix Stadium
The network handles everything from police radios and spectator cell phones to credit cards and instant replay for the home of the NFL's Arizona Cardinals.
Press Release

NBA All-Star Game - 2008 (Video - 3:42 min.)
Cisco showcases StadiumVision at NBA All-Star game

NBA All Star Game Improves the Fan Experience - 2007 (Video - 4:31 min.)
The NBA works with Cisco to transform the sports experience with technology

Ascot
Cisco technology is a winner for world-famous racecourse
Overview (PDF - 476 KB)
View Video (4:37 min.)

NASCAR
NASCAR has built one of the most advanced Web 2.0 online fan-communities in the world of sports and boost fan loyalty.

More Case Studies