Millennium Stadium
Challenge:
Home of the Wales national rugby union team and the Wales national football team, Millenium Stadium wanted to deliver an unprecedented sporting experience for fans and visitors.
Solutions:
StadiumVision delivers seven channels of HD video throughout the stadium from an expanded channel line up to 450 displays for over 74,500 visitors to experience.
Results:
- New revenue stream by allowing targeted promotions and sponsorship activations
- Seamless transformation of the venue from rugby to football to concerts and more
This is not only a great opportunity for the Millennium Stadium, but for the Welsh economy as a whole. We believe that by having the first stadium in Europe that provides fans with an integrated sporting experience at such a high level will attract more investment and visitors.-Carwyn Jones, First Minister of Wales
New Experiences, New Revenue
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