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Training/Tools



  • Master Specialization VoD Training
  • Audit Documents
  • Resources

The VoDs below provide guidance for the partners, Cisco account team members, auditors, and others involved in preparing for the Master Specialization audit. The VoDs should be used in conjunction with the Cisco Offer-Based Audit and Policies Document.


Master Specialization VoD Training Description
Master Specialization - Partner Preparedness - VoD Provides valuable information on what the Cisco sponsor and Master Specialization candidate need to do in order to achieve the Master Specialization. Topics covered include:
  • Documentation review
  • Resource engagement
  • CROS clarification
  • CCIE and PMP requirements
  • Best practices
Master Specialization - Customer References - VoD Reviews all aspects of the Master Specialization customer reference requirements, including:
  • Objective of customer reference
  • Unified Communications, specifically customer reference requirements
  • Submission guidelines
  • Summary and best practices
Master Specialization - Demo Solution Selling - VoD Describes the Master Unified Communications solution selling demo, including:
  • Demo format
    • Role play
    • Business discussion versus product feeds/speed
    • Clarification of use of partner-created simulations, recordings
  • Preparing for the demo
  • Presenting the demo on the day of the audit
    • Solution sale verses product feeds and speeds
    • Scoring methodology
  • Best practices
Master Specialization - On-Site Audit Process - VoD Provides perspective on the audit from the auditor viewpoint, including:
  • Evaluating the demo with the Cisco SME
  • Clarification of operate phase criteria
  • Reinforce CROS
  • Multiple Master, Master plus Silver/Gold/MSCP (clarify time allowance/limitations)
  • Presenting the results to the partner

Audit Documents Description
Cisco Offer Based Channel Model Audit and Policies Document The Cisco Offer Based Channel Model Audit and Policies Document thoroughly details the criteria required to receive a Cisco Master Specialization.
Master Specialization Companion Document Provides guidance for partners involved in preparing for the Master Specialization audit and is meant to be used in conjunction with Cisco's Offer Based Audit and Policies Document.
Master Unified Communications Customer Reference Checklist Master Unified Communications Customer Reference Validation Cover Sheet and Checklist.
Master Unified Communications Customer Scenario Master Unified Communications candidates must use this customer scenario to develop a demonstration that incorporates the criteria defined in the Master Unified Communications Demo Checklist.
Master Unified Communications Demo Checklist Master Unified Communications Demo Checklist.
Master Unified Communications Operate Phase Checklist Master Unified Communications Cisco Lifecycle Services Operate Phase Audit Checklist.
Multiple Master Specialization Requirements Includes policy requirements for partners wishing to pursue more than one master specialization.

Resources Description
Master Unified Communications At-a-Glance Overview of program.
Master Unified Communication Specialization - Customer Presentation Overview of program to share with your customers.
Master Unified Communications Specialization Partner Profile Master Specialized Partners can further promote their unique services and offerings by developing a profile for posting on the Master Specialized pages.


For more information, contact your Cisco channel account manager (CAM).

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