Content Networking Account Manager Exam

The Content Networking Specialization Exam for Account Managers validates an individual can successfully identify and position Cisco Content Networking solutions to their customers.

The following information provides general guidelines for the content likely to be included on the exam. However, other related topics may also appear on any specific delivery of the exam.

Positioning Content Networking Solutions

• Define the meaning of content networking
• Identify how a user would access the content
• Define difference between edge delivery and data center content networking

Positioning Cisco ACNS

• Explain the Cisco ACNS solution technology
• Identify the business needs and customer benefits for the Cisco ACNS solution
• Compare the Cisco ACNS solution to those of the primary competitors
• Explain content acceleration technology
• Identify the IT business needs and probing questions for the content acceleration solution
• Identify the business needs, customer benefits and opportunities for the content acceleration solution
• Compare the Cisco Content Acceleration solution to those of the primary competitors
• Explain Cisco Content Engine technology
• Describe the features and benefits of the Cisco Content Engine product line

Positioning IP/TV Products

• Explain the Cisco IP/TV technology
• Describe the features and benefits of Cisco IP/TV products
• Identify the business needs and customer benefits for the Cisco IP/TV solution
• Identify the IT business needs and probing questions for the Cisco ACNS solution

Positioning Website and Application Optimization Solutions

• Explain website and application optimization technology
• Identify the IT business needs and probing questions for website and application optimization
• Identify the business needs and customer benefits of website and application optimization
• Compare the Cisco website and application optimization solution to those of the primary competitors

Positioning the CSS 11500 and CSM for the 6500 Series and the GSS

• Describe the features and benefits of Cisco Content Switching products
• Explain Layer 4-7 technology
• Explain SSL technology
• Explain GSS

Positioning the 1105 Hosting Solution Engine

• Explain the Cisco 1105 HSE technology
• Describe the features and benefits of the Cisco 1105 HSE

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