With the increasing demand for faster revenue growth, reduced operating costs, greater flexibility and agility, and ever-tighter security, executives are focusing on innovative ways to operate their business. Innovation—and, how to drive true business value from new, innovative approaches—is one of the hottest topics across all industries today.

One approach is through the use of technology. The key in today's technologically dependent world is how well we use our human and technological networks to gather ideas from customers and employees, to drive development and implementation across our business units and partners, and to commercialize products and services to achieve material benefit.

The Innovations Practice within the Cisco® Internet Business Solutions Group (IBSG) works with customers to understand what it would take to develop a successful innovation mechanism. IBSG achieves this through its Network Accelerated Innovation solution, which focuses on the process of innovation itself and how to drive innovation to achieve business success.