Cisco is to bring the Connected Life message
to a wider audience in Thailand
The Connected Life message extends to governments, companies of all sizes
and consumers alike and seeks to emphasise the importance of the Network as
the platform for collaboration and economic growth.
BANGKOK - Cisco is planning to focus its efforts in Thailand in its
financial year 2009 (August 2007 to July 2008) to bring the Connected
Life message to a wider audience in Thailand.
Globally, the company recently reported FY08 revenues of US$39.5 billion,
an increase of 13 per cent year-on-year. Cisco Thailand's sales bookings
grew over 20 per cent from the previous financial year driven by growth
in advanced technology areas such as Unified Communications, Data Center,
Mobility and Security.
"Last year, introduced the Human Network marketing campaign to highlight
the increasing influence of Web 2.0 and social networking technologies
in connecting people and communities together around the world. Cisco's
role in delivering the Connected Life extends to many levels and affects
every individual and organisation. This year, we are going to widen this
message so that more Thais can understand better how to leverage the
network as a platform to transform the way we work, live, play and learn,"
said Tatchapol Poshyanonoda, managing director for Cisco Thailand.
Cisco will focus on four key technology areas in FY09: Collaboration,
Video, Virtualisation and Security. Cisco will also be exploring
opportunities to share its thought leadership in the areas of
Globalization, Environmental Sustainability and New Business Models.
"The way we work has changed. Organizations today are faced with
the challenge of how to combine the reach, speed and flexibility
of Web 2.0 tools without compromising the security, reliability
and policy of their networks. New business models are required and
we must learn to generate economic growth while respecting the
environment. The Cisco network provides the platform that allows
users to collaborate quickly, safely, and effectively across
devices, operating systems, wired and wireless networks, and business
applications," said Tatchapol.