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Network Energy Efficiency: The New Frontier

Network Energy Efficiency: The New Frontier

TechWiseTV episode 42 (54:21 min)
Discover how complimentary new tools from Cisco can transform your network into an energy management platform for your entire corporate infrastructure.

Technology Focus: Routing and Switching

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Special Offer: Technology Workshop: Understanding an EnergyWise-Enabled Network. Join Jimmy Ray Purser in this free workshop to take a detailed look at Cisco's revolutionary and free IOS feature, EnergyWise. Learn More

Learn how to turn green IT initiatives into dollar savings. See how the new Cisco EnergyWise IOS Software, now available as a complimentary upgrade, enables you to transform your network into a strategic platform for automating lighting, heating, and cooling across your entire corporate infrastructure, not just switches and routers.

Agenda

  • Burned Out on Green
  • Pound Wise But Penny Foolish?
  • The Big Picture with EnergyWise
  • Design for Efficiency

Transcript

VALERIE SAINT JOHN: Welcome to TechWiseTV. I'm Valerie Saint John, along with Cisco Solutions experts Robb Boyd and Jimmy Ray Purser. Hey, guys!

JIMMY RAY PURSER: Hey, Valerie!

VALERIE SAINT JOHN: Our focus today, network energy efficiency, the new frontier. The topic of green means many things to many different people. Two things we can agree on. First, since we hear a lot about green, we need to separate what's real from what's hype. And second, the reality of the costs and potential consequences are all too real, and has to be faced across the entire network. Do you agree?

ROBB BOYD: Absolutely, I agree, and I would add a couple of other things as well. In fact there's a couple of additional pressure points that companies are weighing in quite heavily now. Number one, the pressure to be smarter about energy usage and then plan accordingly. The financial aspects, those certainly don't go away. And then pressure from customers and board members to exhibit social responsibility by replacing emissions and waste, and proving how we've done those things, the question then becomes how can we as techies, as networking folks ask our audience, what have you, how can we contribute towards helping that happen? What is the right role we can play?

VALERIE SAINT JOHN: Right, so let's start there. Where do we find the quickest gains?

ROBB BOYD: Well, the datacenter has been the place where we look to first. In fact it was from a 2006 study done by the Department of Energy where we showed energy usage was -- I think energy usage for the US was up to 1.5%, which was double from what they'd seen from 2000. Datacenters consuming all of that, obviously going to keep growing.

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