Enable collaboration for business by applying web 2.0 to your business challenges
Applying Web 2.0 to Your Business Challenges
TechWiseTV episode 31 (54:37 min) Learn how you can use Web 2.0 applications to solve business challenges, supercharge employee collaboration, and promote innovation.
Technology Focus: Unified Communications
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Traditional models for management and problem solving are changing. Thanks to the advent of wikis, blogs, social networks, and other Web 2.0 tools, the ways in which organizations foster collaboration for business and promote innovation are undergoing profound change. Learn how you can use Web 2.0 applications to solve technical challenges, promote collaboration for business, foster innovation, uncover new product or market opportunities, and make employees much more productive.
Agenda
Consumer-Influenced Change and Your Business
Robert Scoble, Managing Director of FastCompany.TV
Jeremiah Owyang, Senior Analyst Forrester
WebEx Connect: David Knight, Senior Director
Transcript
ANNOUNCER: Welcome to TechWiseTV on the Cisco Interaction Network Please remember to submit your questions in the field provided at the bottom of the viewing console. You can also email questions, comments, and suggestions to techwisetv@cisco.com. Thank you for joining us and enjoy the show. VALERIE ST.JOHN: A revolution can sneak up on you, even while the elements are wide out in the open. Today, we look at how the technology of the masses is profoundly changing the way we do business as we explore applying Web 2.0 to your business challenges.ROBB BOYD: Businesses are facing new modes of production where you can either acknowledge and adapt or ignore and potentially perish.VALERIE: We're hearing from Don Tapscott, author of Wikinomics, as he identifies four drivers of change in this new collaborative economy.DON TAPSCOTT: What is this?AUDIENCE COMMENT: Well, something big, and it's called self-organization.VALERIE: We talked to Jeremiah Owyang from Forrester Research.JEREMIAH OWYANG: So the real challenge for companies is to learn how to use the same communication tools that consumers are.VALERIE: And the always outspoken Robert Scoble, Managing Director of FastCompany. TV about how businesses will use social computing and web strategy to keep up and get ahead.ROBERT SCOBLE: There is business opportunity with these communities now if you build communities online. It's just, you know, if you don't do it, you don't see that opportunity.VALERIE: And we'll take a look at the tools you can use to get started today with David Knight, Senior Director of WebEx Connect.DAVID KNIGHT: So if I can cut the cycle time now, well we resolve this today. That means I get that proposal back today instead of tomorrow or the next day. That adds up and that leads to real shortening of business process.
