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Drivers of Successful Innovation at Cisco - A Wharton School of Business Case Study

Cisco engaged with the world renowned Wharton School of Business to examine Cisco best practice and acceptance of innovation at Cisco. The study focused on multiple interviews with senior Cisco executives earlier this year and the key findings found that Cisco has laid a strong foundation for innovation by organizing its efforts around three elements critical to innovation success.

These are:

• People and culture
• Process and organization and
• Products and technology.

Cisco's unique alignment and balance of these 3 pillars is critical to its continuous innovation and sustained competitive advantage.

To view Amanda Jobbins, Vice President of Technology Marketing in Europe describing the key findings please watch the video.

• Download the Whitepaper