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London 2012 has without a doubt changed UK business practices. With a surge in the use of temps, an increase in people working from home or remote locations, and a boost in flexible working, the business landscape has undergone a monumental shift and it´s not necessarily a reversible one.

If you´re one of the hundreds of employers that embraced the spirit of the Olympics by allowing employees to work flexible hours in an effort to ease their commute, or simply to make it possible for them to watch the events they have a sporting passion for, you may have just discovered a rather powerful tool in your engagement arsenal; because in this new age of redefined priorities, work-life balance is big business — and savvy employers are being quick to capitalise.

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The London 2012 legacy
During London 2012 72% of businesses increased their network infrastructure, 2 in 3 changed their working hours, and 3 in 4 made remote working a reality.

It's time to change
Join Cisco and partners Adecco and Deloitte, for our live Smart Business Webinar and discover how London 2012 changed UK business for the better.

We will discuss the challenges faced during the summer and learn from those organisations who transformed the hurdles into opportunities for the future. We'll also explore what this means for your business - how can you become more flexible and responsive? How can you deal with increasing data demands? And what can you do to help your staff become more productive - anytime, anywhere?

Speaker Biographies
Steve Girdler

Steve Girdler
Director of London 2012, Adecco Group

Adecco, the largest recruitment company in the world, is a sponsor of and Official Recruitment Services Provider to the Olympic and Paralympic Games. Steve had overall responsibility for Adecco's involvement with London 2012 including the recruitment then outplacement of 2,000 permanent and 6,300 temporary staff; the people who organised the games and made it what most commentators have the called the greatest games ever.

This was a unique and complex project. Not only did it have an immoveable deadline but it was delivered in the full glare of the media and in a highly political environment. Recognising the central role Adecco was to play in helping the London Organising Committee of the Olympic and Paralympic Games (LOCOG) deliver its commitment to be the most diverse and inclusive Games ever Steve put diversity and inclusion at the heart of Adecco's sponsorship activation and is using the ground breaking innovations developed with LOCOG to build effective diversity programmes for Adecco and its clients after the games.

Steve's early career was in sales and marketing roles within the professional services and recruitment sectors. He joined Adecco in May 2009 from Kelly Services where he was Director of Marketing. Before that he was Chief Operating Officer for KMPG's Real Estate Advisory business.

Ian Foddering

Ian Foddering
Chief Technology Officer and Technical Director
Cisco UK & Ireland

Ian Foddering is the Chief Technology Officer and Technical Director for Cisco in the UK and Ireland. Together with his technical teams, his key objective is to work with Cisco's Customers and Partners to articulate how Cisco's architectures and solutions can be applied to drive business transformation.

Ian is also the technical lead and spokesperson for Cisco in their role as the Official Network Infrastructure provider to the London 2012 Olympic and Paralympic Games, as well as leading the British Innovation Gateway, Cisco's 5 year plan to creating a legacy around the Games, driving innovation and entrepreneurship in the UK.

Ian has a passion for technology, and the positive impact it has on society, fervently believing we are still only at the being of what is possible with respect to the power of ICT.

After joining Cisco in 1999, Ian has held various roles including systems engineer, systems engineering management, sales management, channel management, and leading advance technology teams.

Prior to joining Cisco in September 1999, Ian spent 4 years at Cogent, the professional services arm of Nortel, working on a number of predominately large Public Sector solutions.

Ian studied Communications Systems Engineering from the University of Portsmouth. He lives, with his family, in Hertfordshire and enjoys participating and watching sport, cars and travelling.

Ian Foddering

Tom Kneen
Business Development Manager, London 2012

Tom joined Cisco in October 1999 as Regional Manager for the manufacturing sector. His initial role was to grow the Cisco sales market for manufacturing which led to the formation of multiple teams across the Commercial Sales organisation.

He spent eight years in Cisco Enterprise sales, running a variety teams in the manufacturing, pharmaceutical, automotive, aerospace and hi-tech sectors and running the Manufacturing, Retail, Transport and Business Services Operation in the UK and Ireland.

In these roles, he took a keen interest in the Cisco partner and outsource relationships ensuring Cisco had a broad range of talented and skilled partners.

Tom was also responsible for the Cisco Channel team focused on Cisco's IT Services and their outsourcing partners in the UK and Ireland.

In his current role, Tom is responsible for all business development opportunities in and around London 2012 - including managing relationships with LOCOG and the Olympic family and the major adjacent opportunities including the Olympic legacy.

He is a keen runner, cyclist and skier and also enjoys playing a bit of tennis. He is married with two children.

Event Overview

Smart Business Webinar

How London 2012 changed UK business