Cisco Virtual Partner Summit 2016


Don't miss out on Partner Summit 2016. Registration is now open.

All Partner Summit general sessions will stream live. Mark your calendars and plan to follow Marketing Velocity and Partner Summit online.

We’ll be posting all Marketing Velocity general sessions, and Regional, Ecosystem, and Business Transformation sessions on SalesConnect the day after they happen. So join us to watch the action unfold in San Diego.

General


Opening General Session – Digital Transformation and Cisco Strategy
Tuesday, March 1, 9:00am-11:00am PST

Chuck Robbins, Chief Executive Officer, Cisco
Wendy Bahr, Senior Vice President, Global Partner Organization, Cisco
Kelly Kramer, Executive Vice President and Chief Financial Officer, Cisco

Join Chuck Robbins, Wendy Bahr, and Kelly Kramer as they map out Cisco’s strategy for 2016. Find out how our laser focus on customer success supports your digital transformation. And hear how our commitment to your growth and profitability can help you take advantage of the trillions of dollars worth of opportunities in the market today. Together we can deliver unprecedented value for our customers.

General Session, Day 2 – Building a Next Generation Digital Platform
Wednesday, March 2, 2016 9:00-11:00am PST

Biri Singh, Chief Technology Officer, Cisco
Rob Soderbery, Senior Vice President, Enterprise Products and Solutions, Cisco
David Goeckeler, Senior Vice President and General Manager, Security Business Group, Cisco
Soni Jiandani, Senior Vice President, Marketing, Cisco
Yvette Kanouff, Senior Vice President and General Manager, Cloud Solutions, Cisco
Rowan Trollope, Senior Vice President and General Manager, IoT and Collaboration Technology Group, Cisco

The transformational journey to building a digital business begins with a strong foundation. First, you create a robust technology platform. Then, build the IT capabilities. And finally, deliver digital capabilities and solutions. How do you do this? What do you need to know about each step? And why Cisco is the partner of choice for this process? Find the answers to these questions when Biri Singh and the Cisco team take the stage, and get ready to leverage of the best technologies in market.

Closing General Session – Profitability, Growth, and Partnerships
Thursday, March 3, 2016 9:00-11:00am PST

Chris Dedicoat, Executive Vice President Worldwide Sales, Cisco Systems
Wendy Bahr, Senior Vice President, Global Partner Organization, Cisco
Jeremy Gutsche, Entrepreneur

Wrap up your week in San Diego with a discussion on how profitability and growth is dependent our partnerships with each other. Digital transformation demands that we evolve our partner model to match our customer needs. And we're committed to equipping you with the technology, incentives, and support to be disrupters and leaders in today's market. No one values the power of partnerships like we do.


 

Speaker Biographies

Chuck Robbins

Chuck Robbins, Chief Executive Officer, Cisco

Chuck Robbins was named CEO of Cisco in May 2015, and officially assumed the role in July 2015. Chuck has more than 28 years of industry experience. Prior to being named CEO, he was Senior VP of Worldwide Field Operations. He also served as Senior VP of The Americas, and as Senior VP of US Enterprise, Commercial, and Canada. Before joining Cisco, he held management positions at Bay Networks and Ascend Communications. He holds a BS in mathematics from the University of North Carolina.

Wendy Bahr

Wendy Bahr, Senior Vice President, Global Partner Organization, Cisco

Wendy Bahr has the responsibility for managing and supporting 60,000+ global partners who represent the company’s primary route to market. Encompassing system integrators, value-added resellers, distributors, services partners, independent software vendors, and technology partners, this global connected partner ecosystem accounts for more than 80 percent of Cisco’s revenue and is a unique differentiator in helping deliver business outcomes for customers and driving growth for Cisco.

Chris Dedicoat

Chris Dedicoat, Executive Vice President Worldwide Sales, Cisco Systems

Chris Dedicoat is EVP, Worldwide Sales. He joined Cisco in 1995 and has held senior sales leadership roles in the Europe, Middle East, Africa and Russia markets. He is passionate about customer success and talent development and is committed to building an inclusive and diverse organization for digital age. Chris holds an honorary doctorate and an Electrical Engineering and Telecommunications degree from University of Central England, as well as an Executive MBA from Ashridge Business School.

Kelly A. Kramer

Kelly Kramer, Executive Vice President and Chief Financial Officer, Cisco

Kelly Kramer is Executive Vice President and Chief Financial Officer (CFO) at Cisco, managing the financial strategy and operations of a company with more than 72,000 employees and total revenue for fiscal year 2014 of $47 billion. Previously, Kramer was Senior Vice President of Business Technology and Operations Finance, partnering with the Development organization across business groups, segments, and operations on strategic long-range planning, budgeting and forecasting, new-offer development, as well as the analysis and strategy of product pricing. In addition, her organization managed finance for the company’s supply chain, marketing, corporate communications, operations, HR, and IT groups. Kramer holds a bachelor of science degree in mathematics from Purdue University.

Biri Singh

Biri Singh, Senior Vice President and Chief Technology Officer, Cisco

Biri Singh is Cisco’s Senior Vice President and Chief Technology Officer, responsible for driving thought leadership around Cisco's technology roadmap, platforms and architectures for the next era of digitization. Partnering closely with Cisco’s engineering and broader CTO communities, Biri is setting the foundation for Cisco’s long-term investments and helping align Cisco’s technology strategy with the company’s strategic priorities.

Rob Soderbery

Rob Soderbery, Senior Vice President, Enterprise Products and Solutions, Cisco

Rob Soderbery leads enterprise strategy, solutions, products and go-to-market for Cisco’s engineering organization. He and his team identify enterprise needs, define solutions to address them, and determine the best ways to make those solutions accessible to organizations. His team works across Cisco’s product and technology groups and with partners to create solutions that generate business outcomes for our clients and a better online experience for users.

David Goeckeler

David Goeckeler, Senior Vice President and General Manager, Security Business Group, Cisco

As SVP of the Security Business Group, David Goeckeler leads Cisco’s global, industry-leading security business, and is responsible for the cross-portfolio security strategy and architecture, and Cisco’s own internal security platforms. A Cisco veteran of 14 years, David has been instrumental in defining Cisco’s end-to-end security architecture, including the integration of security into the broader Cisco portfolio.

Soni Jiandani

Soni Jiandani, Senior Vice President, Marketing, Cisco

Soni Jiandani serves as Senior Vice President of Marketing for the Insieme Business Unit at Cisco. Soni is building next generation data center solutions with its Software Defined Networking vision - Application Centric Infrastructure (ACI) - and is responsible for Cisco’s Merchant and Merchant Plus Switching Portfolio, including the Nexus 3000 and 9000 portfolios. Soni holds a BS degree in Computer Science from London University in England.

Yvette Kanouff

Yvette Kanouff, Senior Vice President and General Manager, Cloud Solutions, Cisco

Yvette Kanouff brings more than 20 years of video experience to Cisco. Prior to joining Cisco, Yvette was Executive Vice President, Corporate Engineering and Technology at Cablevision. In September 2015, Yvette Kanouff was named the Senior Vice President/General Manager of Cloud Solutions, which includes the Cisco Engineering teams from the Cloud Virtualization Group, the Cloud Infrastructure Services team and the Service Provider Video Software and Solutions Group.

Rowan Trollope

Rowan Trollope, Senior Vice President and General Manager, IoT and Collaboration Technology Group, Cisco

Rowan Trollope joined Cisco in 2012 and has reinvented Cisco’s collaboration business and made design, simplicity, and exponential improvement the guiding principles of product development. Most recently, Trollope was appointed to also lead Cisco’s IoT efforts as the company focuses on helping its customers and partners create value in a highly connected, digital world.

Keynote Speaker

Jeremy Gutsche

Jeremy Gutsche, Entrepreneur

Jeremy Gutsche is an innovation expert, the award-winning author of Exploiting Chaos, "one of North America's most requested keynote speakers", a judge on BNN's TV show ,'The Pitch', and the founder of TrendHunter.com, the world's largest, most popular collection of cutting edge trends, attracting nearly 1 BILLION views. He studied innovation at Stanford, received his MBA from Queen's and graduated as a chancellor scholar in finance from U of C, where he was later awarded Graduate of the Decade. Prior to Trend Hunter, he grew a $1 Billion portfolio of products at Capital One, as one of their youngest business directors. He is routinely sourced by the media, from The Economist to CNN and Entertainment Tonight to The New York Times. He has been described as "a new breed of trend spotter" by The Guardian, "an eagle eye" by Global TV, an "Oracle" by the Globe and Mail, an "intellectual can of Red Bull" by Association Week and "on the forefront of cool" by MTV.

Marketing Velocity


Marketing Velocity is for senior-level partners responsible for marketing with Cisco. Learn some of the secrets to their success and find out how to become a marketer of the future. Watch general session replays on SalesConnect.

Available Tuesday, March 1, 2016

Hear what leading marketing experts say about how marketing is evolving to support the customer’s digital journey.

The Art of Enchantment
Michelle Chiantera, Senior Director, Global Partner Marketing, Cisco
Joseph Puthussery, Vice President of Digital Marketing, Cisco
Guy Kawasaki, Chief Evangelist of Canva, Trustee of Wikimedia, and Mercedes Benz Brand Ambassador

Join Michelle Chiantera, Joseph Puthussery, and Guy Kawasaki to kick off Marketing Velocity 2016. Guy Kawasaki’s keynote, The Art of Enchantment, explains how to enchant your customers using analog and social-media techniques. Learn how to influence and persuade customers using social media and the art of connecting, engaging, and amazing your customers.

The Sky is Not the Limit
Karen Walker, Senior Vice President and CMO, Marketing and Communications, Cisco
Wendy Bahr, Senior Vice President, Global Partner Organization, Cisco
Michelle Chiantera, Senior Director, Global Partner Marketing, Cisco
Chris Hadfield, Astronaut and First Commander of the International Space Station

Listen to Cisco’s Karen Walker, Wendy Bahr, and Michelle Chiantera discuss the essentials of a strategic alignment between sales and marketing. And Chris Hadfield draws on his experiences as an astronaut to show examples of how inspiration is a vital component to success in the new digital world.

Speaker Biographies

Michelle Chiantera

Michelle Chiantera, Senior Director, Global Partner Marketing, Cisco

Michelle Chiantera has a laser focus on helping partners grow their business. She guides partners of all kinds to evolve marketing into an engine that drives revenue and profitability, and works to pinpoint areas to invest, or divest, to reach goals. This thoughtful disruption leads partners to use marketing to stand out, reach more customers, and create deeper relationships. In the past 20 years, Michelle has consistently doubled sales qualified leads and is recognized as an outstanding leader.

Joseph Puthussery

Joseph Puthussery, Vice President of Digital Marketing, Cisco

As Vice President of Digital Marketing, Joseph leads a global decentralized team focused on Cisco’s web, media, automation, demand generation, omni-channel, social media, and Rapid Innovation Labs. During his career, Joseph has held many sales, operations, marketing and business leadership roles. With a degree in engineering, Joseph also balances his marketing prowess with years of over-quota performance in sales. Most recently, he received the Sirius Decisions “Sales and Marketing Alignment” award.

Guy Kawasaki

Guy Kawasaki, Chief Evangelist, Canva

Guy Kawasaki is the chief evangelist of Canva, on online graphic design tool. He is on the board of trustees of the Wikimedia Foundation, a brand ambassador for Mercedes Benz USA, and an executive fellow of the Haas School of Business (UC Berkeley).

Guy was also the chief evangelist of Apple. He is the author of The Art of the Start 2.0, The Art of Social Media, Enchantment, and nine other books.

His in-depth knowledge of the high-tech industry combined with his years of management experience enable him to address a wide range of audiences. His particular strength is in the ability to quickly understand diverse industries and incorporate his pre-existing knowledge into highly relevant and customized speech.

Guy routinely gets rave reviews from clients including trade associations, packaged goods companies, service providers, insurance companies, educational institutions, and technology companies. He has spoken for organizations including Google, Nike, Audi, TEDx, Wal-Mart, Sprint, Hewlett-Packard, IBM, Saturn, Stanford University, TIE, Calgary Flames, The Body Shop, MIT, Forbes, and Aveda.

Guy Kawasaki has a BA from Stanford University and an MBA from UCLA as well as an honorary doctorate from Babson College.

Karen Walker

Karen Walker, Senior Vice President and CMO, Marketing and Communications, Cisco

Karen Walker is the Senior Vice President and Chief Marketing Officer at Cisco. As Cisco’s CMO, Karen is responsible for the company’s Global Marketing, Corporate Communications, and Government and Community Relations groups. Her organization is responsible for positioning Cisco's growth strategy, cultivating opportunities in new and existing customer markets, and growing demand for Cisco's solutions globally.

Wendy Bahr

Wendy Bahr, Senior Vice President, Global Partner Organization, Cisco

Wendy Bahr has the responsibility for managing and supporting 60,000+ global partners who represent the company’s primary route to market. Encompassing system integrators, value-added resellers, distributors, services partners, independent software vendors, and technology partners, this global connected partner ecosystem accounts for more than 80 percent of Cisco’s revenue and is a unique differentiator in helping deliver business outcomes for customers and driving growth for Cisco.

Chris Hadfield

Chris Hadfield, Astronaut, First Canadian Commander of the International Space Station (2013)

"Good morning, Earth!" That is how Colonel Chris Hadfield-writing on Twitter-woke up the world every day while living for five months aboard the International Space Station. Through his 21-years as an astronaut, three spaceflights and 2600 orbits of Earth, Colonel Hadfield has become a worldwide sensation, harnessing the power of social media to make outer space accessible to millions and infusing a sense of wonder into our collective consciousness not felt since humanity first walked on the Moon. Called "the most famous astronaut since Neil Armstrong," Colonel Hadfield continues to bring the marvels of science and space travel to everyone he encounters.

Colonel Hadfield is a pioneer of many historic "firsts". In 1992, he was selected by the Canadian Space Agency as a NASA Mission Specialist—Canada's first fully-qualified Space Shuttle crew member. Three years later, aboard Shuttle Atlantis, he was the first Canadian to operate the Canadarm in space, and the first Canadian to board a Russian spacecraft as he helped build space station "Mir." In 2001, aboard Shuttle Endeavour, Colonel Hadfield performed two spacewalks-the first Canadian to do so- and, in 2013, he was Commander of the International Space Station-the first and only Canadian to ever command a spaceship-so far.

During his multi-faceted career Hadfield has intercepted Soviet bombers in Canadian airspace, lived on the ocean floor, been NASA's Director of Operations in Russia, and recorded science and music videos seen by hundreds of millions.

Regional & Ecosystem


Available Wednesday, March 2, 2016

Join us Wednesday on SalesConnect to hear what your regional teams are talking about at Partner Summit.

Regional Sessions

Americas - Digital Transformation: Making it Real
Alison Gleeson, Senior Vice President, Americas Sales
Rick Snyder, Vice President, Americas Partner Organization

Europe, Middle East, Africa and Russia (EMEAR)
Todd Hewlin, Managing Director, TCG Advisors
Edwin Paalvast, President, Europe, Middle East, Africa and Russia
Milo Schacher, Vice President, Europe, Middle East, Africa, and Russia Partner Organization

Asia Pacific and Japan (APJ)
Ruma Balasubramanian, Vice President, Partner Organization, Asia Pacific and Japan
Ross Fowler, Vice President, Enterprise Segment and Digital Transformation, Asia Pacific and Japan
Irving Tan, President, Cisco Asia Pacific and Japan
Dave West, Chief Technology Officer; Vice President, Enterprise Networking Sales, Asia Pacific and Japan

Greater China 大中华区分会场会议
Owen Chan, Senior Vice President, Greater China

Ecosystem Sessions

Big Data and Analytics Drives Digital Transformation – Capture the Opportunity Today
Catherine Taylor, Manager, Big Data and Analytics ISV’s, Cisco
Pamela Erdman, Business Development Manager, IOE Channel GTM Strategy, Cisco
Dhritiman Dasgupta, Vice President of Marketing, Cisco
Edward Charvet, Business Unit Director, Information Insights Division, Logicalis

Big Data and Analytics provide the actionable insight that will drive digital transformation for your customers. How can you capitalize on this opportunity? The answer is Partnerships. Learn how partner-to-partner relationships between ISVs, VARs and Integrators can help you capture new revenue. Join us to learn how to make these critical partnerships a success and about the sales plays and resources that will help you grow your business while you build your Big Data and Analytics practice.

Microsoft and Cisco, Finding Common Ground in a World of Connected Clouds
Bill McCarthy, Area Vice President, Global Service Provider Sales, Cisco
Janet Monk, Global Business Development Manager, Global Strategic Partners Organization (GSPO), Cisco

Cisco and Microsoft have found common ground so you can grow your data center and cloud business. SQL Server 2005 end-of-support creates an opportunity for you to help customers modernize their data center or transition to Data Base as a Service. The Cisco Powered Architecture for the Microsoft Cloud Platform enables CSPs to monetize new cloud offers with pre-packed services. Learn how to drive profitable growth across private and hybrid clouds with integrated solutions from Cisco and Microsoft.

You Asked. We Delivered. Meet ISVs Who Accelerate Business.
Denny Trevett, Vice President, Global ISV and Technology Partners, Global Strategic Partners Organization (GSPO), Cisco

It will take many types of partners working together to digitize your customers' business. Cisco is committed to helping you peer with the best. Patterned on the hit TV show, Shark Tank, this interactive session features Denny Trevett, Cisco VP, and a panel of Cisco independent software vendor (ISV) partner executives delivering live hot pitches that quickly illustrate revenue growth opportunities available by peering. Attendees can select the ISV(s) with whom they are interested in going to market.

Business Transformation


Available Thursday, March 3, 2016

Collaboration: Profit from New Ways of Working
Gary Wolfson, Head of Global Collaboration Partner Organization
Jens Meggers, PhD, Senior Vice President and General Manager
Jonathan Rosenberg, Vice President and Chief Technology Officer

The new Cisco Spark platform provides modern collaboration for modern businesses to help our customers on the journey to agility and digitization. Earlier in the day, Rowan Trollope will demonstrate the magic of Cisco Spark Message, Call, and Meet. In this session, we’ll continue the conversation with Spark Hybrid Services and Spark APIs. You’ll learn – and see through demos – how these solutions will grow your profitability and create unparalleled customer loyalty for the next decade.

Accelerate Refresh Opportunities with Cisco Digital Network Architecture
Sachin Gupta, Vice President, Product Management for Cisco Switching
Dave Justice, Vice President, Worldwide Enterprise Business Solutions Sales, Cisco
Nirav Sheth, Senior Director, Americas Partner Organization, Systems Engineering and Architectures, Cisco
Rick Snyder, Vice President, Americas Partner Organization, Cisco
Jeff Reed, Vice President, Enterprise Infrastructure and Solutions, Cisco

Accelerate your customers’ digital business transformation, lower costs, reduce risk, and drive faster innovation with the new Cisco Digital Networks Architecture. This opens up an exciting new set of opportunities for you to refresh network infrastructure faster, capture recurring software selling revenue, and create new profitable partner practices through new customer-driven digital business solutions.

Enable the Digital Economy. Accelerate Your Growth. Grow Your Profits. Sell Cisco Security.
David Goeckeler, Senior Vice President and General Manager, Security Business Group, Cisco
Jim Walsh, Vice President, Global Security Sales Organization, Cisco

Digitization has created unprecedented growth opportunities. With more than 50B connected devices estimated by 2020, everyone is thinking of how to secure their business. Done right, security will be pervasive and integrated — from the network to all endpoints, mobile and virtual, data center, IoT, and cloud to mobile. The Cisco security business is accelerating and we need you. Learn how Cisco’s strategy and the only end-to-end security portfolio will help you differentiate and grow profits.

Delivering the Next Generation Infrastructure for an Application Centric World
Soni Jiandani, Senior Vice President, Marketing, Cisco
Joe Onisick, Principal Engineer, Engineering, Cisco

Cisco delivers a path to digitization, speed, and visibility for your customers’ application-centric world. With new and exciting technology ahead of the competition, Cisco offers a next generation data center switching portfolio that paves the way with real-time analytics and visibility, right-size buffering, and an “all-in-one” offering for speeds from 10-100G to future-proof customer data centers. Learn how Cisco delivers new innovations to help drive revenue today and in the future.

Can You Say “Smarketing”? The Convergence of Sales and Marketing Powers Hyper-Successful Companies
Jay Baer, President of Convince & Convert and author of Hug Your Haters

Aligned sales and marketing teams achieve 19% faster revenue growth and 15% more profitability. But how do you actually do it? This fast-paced presentation filled with current examples will have you rethinking the roles of marketing and sales. You'll learn practical ways to better integrate sales and marketing to drive growth and improve customer satisfaction. This session will also cover digital and social selling, and how it adds value to the customer buying journey.

The Four Gears: Growing In A World Of Consumption Models
Todd Hewlin, TCG Advisors, Managing Director, TCG Advisors
Ken Trombetta, Vice President, Global Partner Organization, Cisco

The business model of high-tech is changing rapidly. From hardware to software and services. From CapEx to OpEx business models. From fact-free to fact-based selling. All of these shifts are putting stress on the traditional sales and marketing approach of channel partners. The tried and true focus on selling major new deployments of complex technology then renewing the maintenance contracts on that technology for as long as possible is no longer driving growth.

Transform. Grow. Profit. Our Evolving Programs, Incentives, Tools and Enablement Gets You There.
Sandra Flinders, Senior Director, Global Partner Organization, Partner Programs, Cisco
Darren Bibby, Vice President, Worldwide Channels and Alliances Research, Cisco

There’s a new world unfolding. A world where business as usual isn’t usual. Digital disruption is transforming business as we know it—and we’re evolving the Cisco Partner Program right along with it. Drive faster growth and more profit through Software and Lifecycle Services. We’ve simplified and enhanced our programs to meet your needs. We’re focused on your success. Let’s work together to delight our customers and make the future come to life.

It Takes an Ecosystem – What You Need to Win Digital Transformation Deals
Denny Trevett, Vice President, Global ISV and Technology Partners, Global Strategic Partners Organization (GSPO), Cisco

Digital transformation offers a massive opportunity, but it won’t be easy. Success requires ecosystem partners to come together to sell solutions that deliver business outcomes. Last year at Partner Summit you told us how difficult it is to find and engage new partners and drive complex solution deals. We listened. In this session, we will share new sales tools and introduce ACES, a framework that walks you and your sales teams through multi-partner deals.

Cloud – The Force Awakens
Nick Earle, Senior Vice President, Global Cloud and Managed Services, Cisco
Yvette Kanouff, Senior Vice President and General Manager, Cloud Solutions, Cisco

Enterprise customers are shifting to the digital era and 90% of applications and data are moving to the edge of the network. This means that IT, Line of Business users and developers need a radically different way of creating, deploying, and managing secure enterprise applications in the cloud. Nick Earle and Yvette Kanouff will detail and demonstrate how Cisco’s cloud solutions portfolio will enable you to take advantage of the significant new opportunities that this evolution presents.

Cisco ONE – Driving Digitization
Dave Justice, Vice President, Worldwide Enterprise Business Solutions Sales, Cisco
Jason Gallo, Global Director of Collaboration and Software GTM, Cisco
Kevin Bandy, Senior Vice President, Chief Digital Officer, Cisco

Digital transformation puts a premium on agility and makes the network a strategic enabler of change. Cisco ONE Software provides a flexible way for customers to buy software for their wide area networks (WAN), access network, and data centers. Through “better together” pricing, access to ongoing innovation, and software license portability, Cisco ONE addresses current needs and future investment protection. Find out how this helps you to talk to more CIOs and capitalize on the digital opportunity.

Digitization and IoT: Opportunities to Make Money and Expand Your Practice
Chris White, Senior Vice President, Global IoT Sales, Cisco
John Bridgen, Senior Vice President, Offer Monetization Office, Cisco
Tony Shakib, Vice President, IoT Verticals Solutions Unit, Cisco

With 18 billion connected things today and counting, IoT is here now, and across industries. Countries, cities, and businesses are investing in their digital transformation. Only Cisco can help you seize these unprecedented business opportunities with proven solutions. Together with our partners, we are building digital solutions that are transforming our customers' business. Learn how to gain additional wallet share, differentiate, and beat the competition with IoT as the foundation.

Cisco Drives Innovation: New Infrastructure Solutions for Today’s Data Center World
Frank Palumbo, Senior Vice President, Global Data Center/Virtualization Sales, Cisco
Satinder Sethi, Vice President of Data Center and Cloud Solutions, Cisco

Digital transformation is changing business dynamics, with innovative use of technology radically improving the performance of all types of organizations. Learn how Cisco will drive industry transitions to next-generation data center architectures such as hyper-converged infrastructure and how the next wave of Cisco Data Center solutions are designed to simplify IT and power the business evolution with your customers.