MWC 2015

Visit Cisco at booth 3E30

See how Cisco helps SPs increase revenue, decrease OpEx and enhance agility

  • Date:Monday, 2 March – 
    Thursday, 5 March
  • Location:Fira Gran Via
    Barcelona, Spain
  • Duration:Full Day
  • Attendance:In Person
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Join Cisco at Mobile World Congress in Barcelona, Spain 2 – 5 March, 2015.

Learn how Cisco and service providers together are transforming user experiences with small cells, capturing new markets with elastic mobile networks and monetizing and optimizing applications with experience-aware networks.

Location and Show Dates


Fira Gran Via
Cisco Stand located in Hall 3 stand # 3E30

Conference Dates

2 March – 5 March, 2015

Exhibit Hall Visitor Hours

Monday, 2 March

9:00 a.m. – 7:00 p.m.

Tuessday, 3 March

9:00 a.m. – 7:00 p.m.

Wednesday, 4 March

9:00 a.m. – 7:00 p.m.

Thursday, 5 March

9:00 a.m. – 7:00 p.m.

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Cisco Speaking Sessions

Speaker 1

Personalizing the Consumer Experience

Speaker Name:
Kelly Ahuja, SVP/GM, Service Provider Business, Products and Solutions, Cisco;
Robert Franks, Managing Director, Telefonica UK
Date: Monday, 2 March
Time: 2:00 p.m. – 3:30 p.m.
Location: Auditorium 4, Hall 4, Fira Gran Via
Kelly Ahuja, SVP, Cisco and Robert Franks, General Manager, Enterprise, O2 to speak on the topic ”Knowledge is Power! How Operators Capitalize on their Analytic Assets“.


Speaker 3

Building the Foundation of the Connected Society

Speaker Name: Wim Elfrink, EVP, Industry Solutions and Chief Globalization Officer, Cisco
Date: Tuesday, 3 March
Time: 3:00 p.m. – 5:00 p.m.
Location: Auditorium C, Hall 4, Fira Gran Via
The connected society offers a wide range of benefits for citizens, business and the economy – from the conveniences and entertainments that mobile technologies make possible to basic services that many do not currently enjoy. Extending these advances to all will not happen automatically. This forward-looking session reflects on the ways mobile is changing the way people live, and the steps that are required to bring its full potential to everyone across this diverse region.


Speaker 4

The Business of IoT

Speaker Name: Doug Webster, VP, Service Provider Marketing, Cisco
Date: Thursday, 5 March
Time: 2:30 p.m. – 4:00 p.m.
Location: Auditorium 2, Hall 4, Fira Gran Via
Simply connecting 'things' is not enough to capture the explosive potential of the Internet of Things. In order to succeed, organizations must strive to realize the full business value of IoT. The session will include a high level panel discussion exploring the business opportunities with IoT. It will discuss how to accelerate the adoption of IoT business models, the business opportunity for operators, what needs to happen to leverage the huge potential of connected devices and more.


Speaker 5

Unifying Network IT and Telco IT

Speaker Name: Paul Mankiewich, VP/CTO, Mobility, Cisco
Date: Thursday, 5 March
Time: 11:30 a.m. – 1:00 p.m.
Location: Auditorium 5, Hall 4, Fira Gran Via
The phenomenon of “Network IT-isation”, bringing NFV and SDN technologies to the network, has received a great deal of attention. This session examines what we need to do in order to get the best from new and old software assets.

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Cisco Booth Demonstrations

Cisco Evolved Services Platform

Cisco's virtualization architecture provides SPs with business agility by delivering dynamic service creation through service automation, orchestration, and lifecycle management of multi–vendor virtualized networks.


Cisco Universal Wi-Fi

We will bring the MWC Gran Fira NoC to our customers! SPs can experience the live Cisco-provided network and services at MWC as well as insight from Analytics Dashboards, metrics, KPIs, and more.


Cisco Internet of Everything

Cisco's leadership in end-to-end secure Connected solutions create new opportunities for SPs in IoT and IoE, e.g, Smart+Connected Cities, Connected Transportation, Public Safety, and more. Demo Scenario: Connected Bus Stop.


Cisco Virtual HetNet

Cisco's combines all the components required to add capacity & density with small cells tightly tied with Macro optimization. The Virtual HetNet delivers a pre– integrated powerful solution ready today, with significantly faster time to market and lower Opex.


Cisco Connected Life

See Cisco's vision for the Connected Life, from both the customer and the SP perspective, including use cases for geolocalization, recommendation and prediction, social, home automation and more – using existing technology and open source solutions.


Cisco Intercloud

Cisco's solutions for the network of clouds, together with key partners, addresses customer requirements for a globally distributed, highly secure cloud platform capable of meeting the robust demands of the Internet of Everything.


Cisco Network Services Orchestrator by Tail-f

Cisco's offers the most comprehensive and open solution to automate multi-vendor, multi-technology network service orchestration and lifecycle management across NFV and physical networks.


Cisco Telco Cloud Manager

Cisco's VNF–M supports Cisco and 3rd party network functions, all virtualized, to accelerate service agility while minimizing OpEx with common automated operations for cloud-enabled solutions.


Cisco Policy Suite

Cisco Policy Suite provides new revenue-enabling capabilities such as support for virtual networks, M2M, access control with ANDSF, video optimization and RAN Congestion control.


Cisco Voice over Wi-Fi

Cisco's VoWi-Fi Solution, built on Cisco's Evloved Packet Core and carrier-grade Universal Wi-Fi architecture, provides SP the easiest and least expensive way to expand indoor coverage and capacity.


Cisco SP Analytics

Learn about Cisco services and solutions for network data-driven insights for our Service Provider customers and their customers.


Cisco 5G

Cisco's 5G strategies will enable the graceful addition of new services and the reinvention of information architectures, while leveraging an automated, orchestrated virtualized cloud network using Information–Centric Networking.


Collaboration Cloud

Cisco's Collaboration Cloud is a next-generation platform that enables best-in-class collaboration experiences.

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Meet with Cisco

Meet Cisco Executives and Experts

At Mobile World Congress, Cisco executives and subject matter experts for our solutions will be available to meet and discuss the needs, challenges and opportunities that a rapidly moving mobile industry presents.

To schedule a private meeting, contact your Cisco representative.

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Case Study Videos

Customer Case Study Videos

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Event Location

Mobile World Congress 2015 will take place at Fira Gran Via in Barcelona, Spain.

Fira de Barcelona – Gran Via venue

Address: Av. Joan Carles I, 64, 08908 L'Hospitalet de Llobregat, Barcelona
Telephone: + 34 932 33 20 00

Conference Web Site:

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