Software Maker Avoids Planes, Profit Gains
Issues Central was looking for a way to maintain its elite boutique company model while extending its global reach.
WebEx technology facilitates interactive, online engagement with customers, without the need for in-person visits.
- Increased revenue dramatically within three-year timeframe
- Accelerated marketing and sales with no additional resources
- Enabled personal interaction with customers despite being many miles away
I feel like I’ve got an additional two or three marketing staff because of [WebEx] technology- Charley Best, vice president, Issues Central