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WebEx Case Study: Interactive Brokers Group


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Brokerage Delivers Online Training and Events

Challenge:
Premier securities firm needed a solution to demonstrate IBG trading software in real time for customers worldwide.


Solutions:
Cisco WebEx Training Center allowed IBG to provide online demonstrations, train more customers, and offer global events.


Results:

  • Increased average number of software trainings from 10 to 50 per month
  • Reached participants from 77 countries during 24 hour global education event
  • Improved customer retention and satisfaction by significant margins


Whether we're troubleshooting for a customer, or showing prospects how our software works, having one technology solution for web-based collaboration is a big help.
- Cynthia Tomain, director of webinar education, Interactive Brokers Group